- Develop and implement comprehensive earned media strategies to enhance brand visibility and engagement.
- Cultivate and maintain relationships with key influencers and content creators to leverage their networks effectively.
- Collaborate cross-functionally with internal teams to ensure alignment of earned media initiatives with overall marketing objectives.
- Identify emerging trends and opportunities within the influencer landscape and social media platforms to stay ahead of the curve.
- Execute content partnerships and collaborations to drive brand affinity and customer acquisition.
- Monitor and analyze campaign performance metrics to optimize strategies and maximize ROI.
- Build and maintain relationships with journalists and navigate Earned opportunities.
- Maintain an understanding of the always-on news cycle with an understanding of the media landscape.
- 3-5 years of proven experience in earned media within a large public relations or communications agency.
- Demonstrated understanding of social media strategy and the influencer landscape.
- Strong project management skills with the ability to prioritize and multitask in a fast-paced environment.
- Exceptional communication and interpersonal skills, with the ability to build rapport with stakeholders at all levels.
- Analytical mindset with proficiency in interpreting data to drive informed decisions.
- Creative thinker with a passion for staying updated on industry trends and best practices.
- Experience in event marketing is a huge plus.
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Earned Media Manager - New York, United States - Solomon Page
Description
Our client, a large editorial and publishing company in NYC, is looking for an Earned Media Manager for a long-term contract with a robust background in marketing and communications. In this position, you'll play a pivotal role in crafting and executing strategies that amplify brand presence across various media channels. Your expertise in social strategy and the influencer landscape, coupled with content partnerships, will drive impactful campaigns that resonate with their target audience. This position demands an individual who has thrived in the dynamic environment of large public relations or communications agency, collaborating on global or national brands. Experience in event marketing will be a significant advantage as you contribute to our holistic marketing efforts.
This is a 40-hour/week ongoing contract that requires 3-days/week onsite in Manhattan.
Responsibilities:
Required Qualifications:
If you meet the required qualifications and are interested in this role, please apply today.
The Solomon Page Distinction
Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.
About Solomon Page
Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: and connect with us on Facebook, and LinkedIn.
Opportunity Awaits.