Media Manager - New York, United States - PlatformGSK

PlatformGSK

Verified Company

New York, United States

3 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

Company Description
Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content.

We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients' businesses.

Zenith is part of Publicis Media, the media arm of Publicis Groupe.

The role of the Hybrid Social Media Manager is to flawlessly build, analyze and support paid social campaigns while also supporting audience targeting, investment by platform, and measurement KPIs.

The Hybrid Social Media Manager will have a keen understanding of social and leveraging various ad types and objectives to drive results.

PLEASE NOTE THIS IS NOT CONTENT CREATION OR ORGANIC POSTING POSITION.

Qualifications

Primary owner of paid social campaign trafficking, optimization, troubleshooting, and reporting for a portfolio of managed accounts.
Determine appropriate audience selection, campaign investment by channel, and measurement KPIs.
Provide consistent optimization of paid social campaigns to exceed client expectations.
Create and monitor advertising campaigns using the UNIT3C platform across various paid social media channels including Facebook, Twitter, LinkedIn, TikTok, Pinterest, and Snapchat.
Recommend, implement, and report optimization recommendations for performance improvements.
Communicate and collaborate with internal teams regarding campaign delivery data pertinent to client and business goals.
Monitor daily paid social campaign pacing and performance to exceed client KPIs and expectations.
Brainstorm and implement new ways to improve advertising and engagement on Facebook, Twitter, Instagram, LinkedIn, Pinterest, and Snapchat for clients.
Interact daily and maintain rapport with inhouse social media team.
Manage internal and external communication during all phases of an active social campaign's lifecycle.
Actualize and claim spend on the monthly basis and work with the finance team on delivering invoices when needed.

Key Actions:

Maintain understanding of the social media ad landscape and platforms.
Leverage preestablished best practices while implementing campaigns and building reports.
PC proficiency in Microsoft Office Suite of products including Word, Excel, and Power Point

Knowledge, Skills, Abilities & Competencies

Ability to communicate and interact professionally
Detail orientated, organized, multitasker who can work in a fastpaced advertising environment
Competency in mathematical concepts
Ability to work as part of a team and adapt to a fastpaced environment
Demonstrate proactive ability to help other group members outside of immediate team
Ability to write clearly and concise

Additional Information
All your information will be kept confidential according to EEO guidelines.

Veterans Encouraged to Apply