- Build knowledge of the competitive marketplace and industry to determine pricing approaches that optimize sell-through, fulfill retailer objectives, and improve company financial performance.
- Contribute to financial and business initiatives through established rhythms and assigned projects (pricing review, Customer Demand Review (CDRM), and P&L performance).
- Stay focused on budgeted revenue and profitability targets and develop plans to adjust as needed.
- Create strategies and associated tactics on an annual basis to drive business performance.
- Evaluate data such as revenue, margin, POS, inventory positions, and turns to inform strategic recommendations.
- Build winning plans that leverage new product launches to grow and take market share.
- Collaborate with product and brand marketing to identify the best ways to capitalize on new products while building plans, materials, and assets for the customer base.
- Develop a promotional calendar that puts resources to best use, positioning products for success at key times of the year.
- Assume the role of project manager through the development and maintenance of complete and accurate project plans.
- Utilize performance metrics and analytics to gauge program effectiveness and adjust future proposals.
- Assemble content across business functions in a clear, well-developed, professional, visually appealing presentation that can influence decision makers.
- Bachelor's Degree with an emphasis in Marketing or Sales (Master's preferred).
- 3+ years of channel/trade marketing experience (large retail customer experience preferred). Relevant experience in product marketing, brand marketing, and/or national account sales roles will also be considered.
- Proficient MS Office skills, including Excel, Word and PowerPoint.
- The ability to plan, organize, control, and coordinate multiple activities while staying deadline focused.
- The ability to communicate clearly in both verbal and written formats to all stakeholders.
- Professional financial acumen, including P&L experience.
- Proven in-person presentation skills to senior leadership teams and other key stakeholders.
- The ability to develop and maintain relationships with all stakeholders, including finance leaders, sales leaders, marketing, leaders, law department leaders, product development, and engineering.
- The opportunity to make a difference and leave an impact
- The opportunity to collaborate with key internal and external stakeholders in a matrix organization
- Resideo provides comprehensive benefits, including life and health insurance, life assistance program, accidental death and dismemberment insurance, disability insurance, 401k Plan, vacation & holidays.
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Channel Marketing Manager - Aurora, United States - Resideo
Description
Job DescriptionThe Channel Marketing Manager will lead the development of all aspects of marketing connected with retail business, focusing on driving sales growth and margin enhancement. This role will work effectively cross-functionally with product marketing, brand marketing, finance, supply chain, and customer teams to develop strategic business plans, annual marketing plans, product launch plans, promotional strategies, pricing strategies, marketing content, internal and customer presentations and category management analysis to drive financial performance per established budgets. The Channel Marketing Manager also builds and maintains a working knowledge of the marketplace, competitive landscape, and industry trends to leverage this expertise in building successful plans. This role is the key liaison across the sales team and internal functions that ensures a cohesive customer plan. This individual should be a proactive and solution-oriented thinker that can establish plans around obstacles.
JOB DUTIES:
YOU MUST HAVE:
#Hybrid
About Us
Resideo is a leading global provider of critical comfort and security solutions primarily in residential environments and distributor of low-voltage electronic and security products. Building on a 130-year heritage, Resideo has a presence in more than 150 million homes, with 15 million systems installed in homes each year. We continue to serve more than 110,000 professionals through leading distributors, including our ADI Global Distribution business, which exports to more than 100 countries from more than 200 stocking locations around the world. Resideo is a $5.0 billion company with approximately 13,000 global employees. For more information about Resideo, please visit
At Resideo, we bring together diverse individuals to build the future of homes. Resideo is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. For more information on applicable U.S. equal employment regulations, refer to the "EEO is the Law" poster, "EEO is the Law" Supplement Poster and the Pay Transparency Nondiscrimination Provision. Resideo complies with applicable equal employment laws in all countries where we do business. For more information on how we process your information in the job application process, please refer to Recruitment Privacy Notice. If you require a reasonable accommodation to apply for a job, please use Contact Us form for assistance.
