Manager Marketing - Aurora, United States - Children's Hospital Colorado

Children's Hospital Colorado Aurora, United States

1 week ago

Description

Why Work at Children's....

Here, it's different. Come join us .
Children's Hospital Colorado has defined and delivered pediatric healthcare excellence for more than 100 years.
Here, the nation's brightest nurses, physicians, scientists, researchers, therapists, and care providers are creating the future of child health. With an optimist's outlook, a trailblazing spirit, and a celebrated history, we're making new strides every day.

We've been Magnet-designated four times by the American Nurses Credentialing Center and are consistently recognized among the best of the best pediatric hospitals with #1 rankings in Colorado and the region by U.S.

News & World Report.
As a national leader in pediatric care, we serve children and families from all over the nation.

Our System of Care includes four pediatric hospitals, 11 specialty care centers, 1,300+ outreach clinics and more than 10,000 healthcare professionals representing the full spectrum of pediatric care specialties.

Here, we know it takes all of us, every role, to deliver the best possible care to each child and family we treat.

That's why we build our teams toward a foundation of equity in access, advancement, and opportunity. We know teams of individuals with different identities and backgrounds can nurture creativity and innovation.

We know we can see, treat, and heal children better when our team reflects the diversity of our patient population.

We strive to attract and retain diverse talent because we know a truly inclusive and equitable workforce will help us one day realize our most basic calling:
to heal every child who comes through our doors.

A career at Children's Colorado will challenge you, inspire you, and motivate you to make a difference in the life of a child.

Here, it's different.
Job Overview

The Manager, Marketing at Children's Hospital Colorado Foundation (Foundation) manages the daily operations of the Foundation's marketing plan and deliverables for all fundraising and stewardship events.

This position will use a combination of creative and technical skillsets, possessing the ability to collaborate across departments and partner with business unit leaders to manage all elements of marketing plans supporting Foundation-wide events (content creation, email, social, web, print, digital media, etc.).

This position reports to the Director of Digital Marketing.

Additional Information

Department Name:
CHCHS Foundation

Job Status:
full time, 40 hours per week

Shift:
Monday to Friday 8am to 4:30pm, 50 % In-office
Qualifications

Experience:
Four or more years of professional experience in marketing required. Experience at a large nonprofit organization is a plus.

Education:
BA/BS degree preferred in public relations, writing, journalism, or related field from an accredited college or university. No equivalency

The Manager of Marketing will and/or have:
Event Marketing and Engagement Strategy. Experience executing event marketing strategies, with a strong emphasis on digital platforms, that engage customers and donors. Creative approach to compelling content creation for social media, web, and other digital media. Strong writing and editing skills and experience with a variety of tools and formats to create compelling digital content.
Social Media Management and

Content Development:
Grow the Foundation's social media presence to build brand awareness, donor loyalty, and support for giving campaigns. Strong writing and editing skills and experience with a variety of tools and formats to create compelling digital content.
Technical Skills.

Experience with digital marketing and event tools including CRM software, email, Wordpress, Canva, Adobe, social and digital media platforms, and other emerging technologies.

HTML + CSS familiarity; ability to manipulate existing code preferred.

Project Management:
Experience in project management systems such as Asana. Will lead department project management flow to identify blockers and keep projects moving for on-time delivery.
Strong interpersonal skills and proven ability to work collaboratively with multiple key stakeholders in a deadline-driven environment
Strong organization skills and proven ability to manage projects with overlapping deadlines
Strong belief in the mission of a hospital dedicated to the health and well-being of children and advocating on behalf of all children
Responsibilities

Essential Functions

Serve as the Marketing Business Partner for fundraising events and community engagement to manage and create marketing deliverables supporting signature events such as Radiothon, Courage Classic, Children's Classic at Sanctuary, Philanthropy on the Farm, Children's Gala as well as third party events.

Oversee all marketing elements in the Marketing project management system (Asana and ensure the timely development and launch of marketing deliverables.
Manage project plans for all marketing deliverables related to special events fundraising (traditional and digital channels).

Implement digital campaigns and manage data and collaboration with the Events team (develop content, build emails, create social media content, maintain website updates, analyze performance, etc.).

Partner with Creative Services for asset development and design needs.

Coordinate the transaction elements of event plans (registration page, survey forms, peer-to-peer fundraising platform, email lists, etc.) with appropriate colleagues.

Serve as the Marketing Business Partner for Donor Relations Business Unit.
Coordinate marketing needs for stewardship events.

Partner with Donor Relations to develop marketing and project plans (traditional and digital marketing channels) to engage donors and retain their commitment to Children's Colorado.

Create all digital deliverables (develop content, build emails, create social media content, analyze performance, etc.).
Collect, evaluate, and interpret data related to marketing deliverables.
Support reporting, data collection, KPI reporting and dashboards that track marketing projects.
Identify tactics that can be eliminated or enhanced based on performance.
Optimize existing marketing campaigns and identify "opportunities" for improvement.
Continually monitor Asana project boards to identify project timing, delays, updates, and anything else to keep projects on track.
Hold regular stand-up meetings to keep Marketing updated on project status and address delays and issues.

Problem-solve with team members on solutions to unblock projects, manage communication across departments on additional needs to successfully meet deadlines.

Work with Marketing team members on the project management process to ensure Asana is current and updated.
Report to Sr. Director of Marketing weekly on project status and needs
Other projects as assigned
Other Information

Core Competencies:

Digital Marketing:
Experience in executing digital strategies that drive revenue and engage donors.
Content Creation. Creative approach to storytelling for social media, web, and other digital media. Strong writing and editing skills and experience with a variety of tools and formats to create compelling l content.

Social Media Management:
Grow the Foundation's social media presence to build brand awareness, donor loyalty, and support for giving campaigns.
Technical Skills.

Experience with digital marketing tools including CRM software, email, Wordpress, Canva, Adobe, social and digital media platforms, and other emerging technologies.

Digital Marketing Analytics. Data-driven with strong analytical skills. Experience with establishing and tracking metrics that analyze campaign performance and reporting performance to stakeholders. Uses insights to inform digital strategies and optimize campaign performance.

Project Management:
Will lead department project management flow to identify blockers and keep projects moving for on-time delivery.
Candidates will successfully represent our

Foundation Core Values:
Mission-Driven, Donor-First, Integrity, Accountability, Expertise, and Leadership.

Physical Requirements

Ability to Perform Essential Functions of the Job

This position is classified as non-clinical:

Audio-Visual:
Color Discrimination – Good

Audio-Visual:
Depth Perception – Good

Audio-Visual:

Near Vision:
Good

Audio-Visual:

Far Vision:
Good

Audio Visual:
Hearing: Good

Motion:
Bend: Up to 1/2 of the time

Motion:
Reach up to 1/2 of the time

Motion:
Carry up to 1/3 of the time

Motion:
Pull up to 1/3 of the time

Motion:
Push up to 1/3 of the time

Weight Lifted/Force Exerted:
Up to 10 lbs. 1/2 of the time

General Activity:
Stand/Walk up to 4hrs or more per day

General Activity:
Sit/Stationary up to 4hrs or more per day

Use of hands/feet:
Precise Motion Function (or fine manipulation)
Work Environment

Exposure:
Exposure to blood/body fluid: Rarely

Exposure:
Exposure to extreme cold/heat: Rarely

Exposure:
Exposure to infectious disease: Rarely

Mental and Emotional Requirements:
Manages stress appropriately

Mental and Emotional Requirements:
Works with others effectively

Mental and Emotional Requirements:
Handles multiple priorities effectively.

Mental and Emotional Requirements:
Independent discretion/decision making.

Mental and Emotional Requirements:
Makes decisions under pressure.

Mental Stress:
multi-tasking, meeting deadlines, prioritizing

Equal Employment Opportunity

It is our intention that all qualified applicants be given equal opportunity and that selection decisions be based on job-related factors.

We do not discriminate on the basis of race, color, religion, national origin, sex, age, disability, or any other status protected by law or regulation.

Be aware that none of the questions are intended to imply illegal preferences or discrimination based on non-job-related information.

Salary Information
Annual Salary Range (Based on 40 hours worked per week): $67,000.00 to $91,000.00

Hourly Salary Range:
$32.21 to $43.75
Benefits Information
Here, you matter.

As a Children's Hospital Colorado team member, you will receive a competitive pay and benefits package designed to take care of your needs that includes base pay, incentives, paid time off, medical/dental/vision insurance, company provided life and disability insurance, paid parental leave, 403b employer match (retirement savings), a robust wellness program, and access to professional development tools, including an education benefit to help you advance your career.

As part of our Total Rewards package, Children's Colorado offers an annual employee bonus program that rewards eligible team members based on organizational performance.

If organizational goals are met for the year, the bonus is paid out the following April.
Children's Colorado delivers annual base pay increases to eligible team members based on their performance over the previous year.

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