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    Retail Marketing Manager - San Francisco, United States - Motion Recruitment

    Motion Recruitment
    Motion Recruitment San Francisco, United States

    4 weeks ago

    Motion Recruitment background
    Description
    Our Client, a

    Global Retail Brand Company , is looking for a

    Performance Marketing Manager

    to join their team

    REMOTLEY in San Francisco,


    CA

    FULLY REMOTE:
    Candidates Local To San Francisco Will Be Hybrid But Be Given Preference In Interview Process


    Pay:
    $45-48/hour


    This Is A 6 Month Contract Expected to Convert to A Permanent Position

    As the

    Marketing Manager

    you will support Banana Republic with strategy, development and execution of the Paid Social & Affiliates channels. (emphasis on Performance Marketing)


    You will build testing opportunities and marketing roadmaps, own budget management, and use data-based insights to drive best-in-class brand and retail experiences to help Banana Republic achieve its revenue and customer goals.

    Duties
    Partner closely with vendors and agencies to deliver business goals including but not limited to driving positive incremental return on ad spend, new customer acquisition and retention, revenue alongside other qualitative metrics
    Proactively own, manage and document budgets and goals for your channels, including forecasting, pacing and reporting, on a daily basis
    Regularly analyze performance insights and make ongoing recommendations for decisions across spend, targeting, creative, to improve performance
    Develop effective marketing plans including channel roadmap, quarterly and monthly budget allocations, creative strategy and ensure it is aligned to overall company goals
    Own and develop processes for seamless management including planning, execution and measurement of owned channels
    Attend and participate in internal, agency, and vendor calls as Social and Affiliates expert identifying opportunities to grow and improve programs
    Provide general support to the integrated campaign planning process, acting as a subject matter expert for owned channels' performance and requirements

    Required Skills & Experience
    degree
    years direct experience managing Affiliates and/or Paid Social programs, preferably at a retail brand or an agency


    HAVE:
    performance marketing experience


    HAVE:
    budget management skills
    analytical skills and data-driven mindset.
    with digital marketing analytics and reporting tools, specifically Omniture
    knowledge across other digital marketing channels (e.g., SEO, SEM, Display)
    business knowledge of tag management, tracking pixels, data feeds, data collection and exchange (i.e., 1st and 3rd party data sources
    at a similar retail brand (Express, William Sonoma, Levi's, Anthropologie, Ralph Lauren etc.), or at best-in-class media agencies (PMG, Gen3, CJ Affiliate etc

    #J-18808-Ljbffr
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