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    Marketing Analyst - Dallas, United States - Curemedhealth

    Curemedhealth
    Curemedhealth Dallas, United States

    2 weeks ago

    Default job background
    Description


    We are looking for a Marketing Analyst who'll research and identify ways to build our brand and acquire new clients.

    Marketing Analyst responsibilities include tracking advertising costs, researching consumer behaviour and exploring market trends and opportunities.

    To be successful in this role, you should have experience with PPC campaigns and be comfortable with processing and analyzing marketing data.

    You will help us ensure we spend our marketing budget efficiently and we target our audience through successful campaigns.
    Responsibilities
    Analyze sales funnels and customer intent
    Measure ROI of online and offline advertising campaigns
    Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement
    Track email campaign metrics (delivery, open, click-through rates)
    Monitor budget distribution and performance of paid ad campaigns
    Conduct competitive research and analyze benchmarking data
    Recommend website and campaign optimizations
    Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc)
    Work closely with sales and marketing teams to identify opportunities for new client acquisition
    Requirements
    Work experience as a Marketing Analyst or similar role
    Expertise in Google Analytics
    In-depth understanding of SEM campaign strategies and SEO practices
    Experience with PPC campaigns
    Good knowledge of MS Excel
    Analytical abilities
    BSc in Marketing or relevant field

    #J-18808-Ljbffr
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