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    Senior Director Market Access Strategies - Alameda, CA, United States - Abbott Laboratories

    Abbott Laboratories
    Abbott Laboratories Alameda, CA, United States

    3 weeks ago

    Abbott Laboratories background
    Description
    Senior Director Market Access Strategies page is loaded Senior Director Market Access Strategies

    Apply locations United States - California - Alameda time type Full time posted on Posted 2 Days Ago job requisition id Abbott is a global healthcare leader that helps people live more fully at all stages of life.

    Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines.

    At Abbott, we believe people with diabetes should have the freedom to enjoy active lives.

    That's why we're focused on helping people with diabetes manage their health more effectively and comfortably, with life-changing products that provide accurate data to drive better-informed decisions.

    We're revolutionizing the way people monitor their glucose levels with our sensing technology.

    Our company, category and brand is growing rapidly and is searching for experienced candidates with strategic payor marketing and patient support program (PSP) leadership experience.

    If you are an experienced strategic commercial leader looking for an exciting growth opportunity to build and evolve a high-performing team, please take a look at qualifications below.

    Director, Payor Marketing & Patient Support Program Strategies is responsible for setting payor marketing and patient support program strategic direction and leading the teams that deliver tactical implementation of activities that drive and support market access expansion for people living with diabetes in a manner that highlights differentiation and value.

    Lead teams in the development and ongoing maintenance of product payor value proposition inclusive of messaging, pricing, access, reimbursement and patient support programs for Abbott portfolio of continuous glucose monitoring solutions.

    Responsible for creating a clear line of communication between Marketing, U.Commercial functional areas and Global brand teams to align product brand strategies and the development of payor brand strategies that drive value for commercial private and government payors (including commercial health plans, large employers, Medicare and Medicaid plans) while achieving affordability for the people living with diabetes.

    Lead the development of patient support strategies and execution of programs that drive affordability for people living with diabetes while balancing managed care contract pull-through.

    Key internal stakeholders include Finance, Regulatory, Privacy, Procurement, Sales, Market Access, Legal, Contracts and Pricing and all Global and U.Marketing personnel.

    Support field market access national and regional account leadership, field sales leadership and Trade efforts to deliver demand driving, market-access pull through and patient support programs.

    Interface with consultants, market access firms, ad agencies other vendors and customers to effectively manage and profitably grow business, while maintaining a customer focus woven through all activities.

    Plan and conduct market research projects to identify payor VOC, insights, competitive threats, market trends and needs, new business opportunities and product concept testing and product requirements.

    Partner with Medical Outcomes Management team and Global Market Access to guide on needs for clinical and economic evidence to support market expansion, health technology assessment strategy, association/advocacy strategy and MedTech association strategy.

    Qualifications for Market Access Payor Marketing & Patient Support Strategies include:

    Prior commercial leadership experience in managed care marketing, brand marketing, and/or life-cycle management in pharmaceutical, biotech or related industry.

    Core competencies in US reimbursement, distribution, and access for pharmaceutical products across both pharmacy and medical benefits.
    Demonstrated ability to identify market and competitive landscape and translate into payor marketing and access strategies.

    Capable of engaging Abbott leadership on payor marketing concepts, payor customer trends and payor financial matters, including consumer affordability topics.

    Ability to defend a position when necessary, particularly around forecast assumptions, and is persuasive in negotiations (especially as it relates to senior management).

    Well developed analytical and strategic skills with strong planning, project management , communication and organization skills.

    Proven ability to successfully manage complexity and simplify, solve business problems and build strong relationships in a highly matrixed, collaborative work environment.

    Manage ambiguity by questioning data and/or stakeholder for further nuanced information
    Bachelors Degree (± 16 years)
    Major/Field of Study
    Marketing or Business Equivalent
    BS/BA required (sciences or business/finance acceptable), MBA optional but preferred
    10-15 years previous experience in Medical Devices, pharmaceutical marketing or a related health care industry is preferred. A solid understanding of the commercial device market with pharmacy channel experience is a plus.

    Backgrounds in pricing, reimbursement, payer strategy, health economic, strategic marketing, strategic planning, business development and finance are desired but not required.

    S. healthcare, regulatory and pricing environment
    Working knowledge of pharmacy, OTC or DME channels for fulfillment
    Proven ability to work and communicate across a matrix organization and ability to lead projects and getting alignment
    proficient in English
    Possess strong analytical skills, business and financial acumen, and capable of effective use of market research, forecasts and business analytics
    Working knowledge of Microsoft Office applications, especially Excel and Powerpoint
    Excellent organizational and time management skills
    Market Access


    DIVISION:
    ADC Diabetes Care


    LOCATION:

    WORK SHIFT:
    Standard


    TRAVEL:
    Yes, 10 % of the Time


    MEDICAL SURVEILLANCE:
    Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)

    Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.

    EEO is the Law link - English:
    EEO is the Law link - Espanol: Abbott is about the power of health.

    For more than 135 years, Abbott has been helping people reach their potential — because better health allows people and communities to achieve more.

    With a diverse, global network serving customers in more than 160 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life.

    Whether it's next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health.

    The people of Abbott come to work each day with relentless energy, enthusiasm and a promise to enhance the health and well-being of millions of people.

    They push the boundaries to help manage and treat some of life's greatest health challenges.

    We invite you to explore opportunities at Abbott , to see if your talents and career aspirations may fit with our openings.

    An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce.
    #
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