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Integrated Sales Planner - Los Angeles, United States - Audacy
Description
OverviewWe are looking for an experienced media professional for a key role in a growing department.
The primary responsibilities of this role will be to provide strategy and support for sales teams incorporating all media tactics Audacy has to offer.
The Audacy portfolio consists of broadcast, streaming and on-demand audio, including our industry leading podcast network, as well as assets and capabilities that include social, video, OTT, email, search, display and experiential advertising.
The ideal candidate will also provide leadership and direction to a team of campaign managers, who work to ensure that campaigns are delivered seamlessly.
This role will work hand-in-hand with Audacy's Account Executives across the country to understand customer objectives and design programs that deliver results.
Candidates should be proficient in strategy, media planning, and understand how to price media elements that maximize value and profit for the business's needs while achieving the customer's budget requirements.
Responsibilities
What You'll Do:
Proactively create strategic recommendations to develop best-in-class media campaigns leveraging any/all of Audacy's assets including but not limited to: streaming audio, podcasts, broadcast radio (spot and network), social, email & display advertising
Proficiency in pulling avails and pricing from internal systems for all media tactics
Possess the ability to understand customers and their needs, identify the best solutions to solve business objectives, and build a win-win media plan in support of that goal
Collaborate with internal partners and sales teams on pitch development and strategy
Achieve a thorough understanding of internal systems so as to effectively and efficiently respond to client requests in a timely fashion
Immerse yourself in Audacy's media tactics and Advanced Audio capabilities. Understand how Audacy's media tactics will achieve the client's marketing goals
Collaborate with Account Executives and Project Managers to customize integrated solutions for clients in the form of: complex white sheets, media plans and presentations
Obtain research and case studies for sales presentations as needed
Qualifications
Required:
BS/BA degree
Strong attention to detail, organizational and analytical skills
Proficient in Microsoft office suite with Excel, Microsoft Word and PowerPoint
Ability to thrive in a fast paced, dynamic environment with revolving deadlines
Ability to identify and solve problems, create and innovate on behalf of clients and multitask
Demonstrated experience effectively optimizing marketing campaigns by analyzing performance and recommending adjustments to meet key performance objectives preferred
Preferred:
2+ years of media experience at a media company, publisher and/or ad agency
Strong digital marketing experience preferred
Audio experience a bonus
Experience with DoubleClick for Publishers (DFP) a plus
Experience with Email Marketing a plus
Radio background a plus
Additional Information
Pay Transparency:
The anticipated starting salary range for individuals expressing interest in this position is$65,000 to $70,000/yr.
Salary to be determined by the education, experience, knowledge, skills, abilities and location of the applicant, as well as internal and external equity.
Audacy offers full time employees with a comprehensive benefits package to include: health care coordinator, medical, dental, vision, telemedicine, flexible spending accounts, health savings account, disability, life insurance, critical illness, hospital indemnity, accident insurance, paid time off (sick, vacation, personal, parental, volunteer), 401(k) retirement plan, discounted employee stock purchase, student loan payment assistance program, legal assistance, life assistance program, identity theft protection, discounted home and auto insurance, and pet insurance.
Audacy, Inc.
is a leading multi-platform audio content and entertainment company with the country's best collection of local music, news and sports brands, a premium podcast creator, major event producer, and digital innovator.
Audacy engages 200 million consumers each month, bringing people together around content that matters to them. Learn more at , Facebook (Audacy Corp), X (@AudacyCorp), LinkedIn (@Audacy-Inc), Instagram (@lifeataudacy) and Threads (@Audacy Corp)._EEO
Audacy is an Equal Opportunity and Affirmative Action Employer.
Audacy affords equal employment opportunity to qualified individuals regardless of their race, color, religion or religious creed, sex/ gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender identity, gender expression, national origin, ancestry, age (over 40), physical or mental disability, medical condition, genetic information, marital status, military or veteran status, or other classification protected by applicable federal, state, or local law, and to comply with all applicable laws and regulations.
Consistent with our commitment to equal employment opportunity, we provide reasonable accommodations to qualified individuals with disabilities who need assistance in applying electronically for a position with Audacy, unless doing so would impose an undue hardship.
To request a reasonable accommodation for this purpose, please call Please note that this phone number is to be used solely to request an accommodation with respect to the online application process.
Calls for any other reason will not be returned. Reasonable accommodation requests are considered on a case-by-case basis.Job Locations USA-CA-Los Angeles | USA-CA-Colton | USA-CA-San Diego
ID
Category Business Dev / Sales
Type Regular