- Develop sales enablement collateral (one pagers, battle cards, demo scripts, proof points etc.) for the sales team
- Create robust, multi-channel marketing campaigns to both launch new products and promote existing products
- Collaborate with Product and Sales team to manage a robust product sampling program
- Leverage customer insights and market research to inform go to market strategies which will include positioning, messaging and audience segmenting
- Minimum 5 years of B2B product marketing experience preferably in the education curriculum space
- Demonstrated experience of developing and managing a product sampling program
- Experience developing competitive product positioning
- Well versed in HubSpot, Salesforce and WordPress %740599% %%marketing%%
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Product Marketing Manager - Remote, United States - Creative Circle
Description
Location Fully RemoteType FreelanceDuration Full-TimeStart Within a Couple WeeksSalary Rate $100,000 - $130,000Description Our client in the education space is looking for a fully remote Product Marketing Manager to join their team fulltime supporting the company's aggressive B2B growth strategy.
This is an exciting opportunity for someone with a passion for product innovation, packaging, positioning and marketing to have a direct impact on unlocking the power of literacy for every childProduct Marketing Manager Responsibilities:Product Marketing Manager Requirements: