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Marketing Communications Specialist - Doral, United States - Omni Inclusive
Description
Main Job Functions:
E-Newsletters (Internal/External):
Social Media:
Lead generation:
Ensure leads are distributed to the necessary sales role type
ABM Campaigns:
Partner with Marketing Managers to coordinate and optimize ABM campaigns
Virtual Events:
Market and manage virtual events (live and on-demand webinars, virtual booths, etc) with Livestorm platform.
Secondary Job Functions:
o Coordinate production of digital ads, brochures and flyers
o Assist with event and trade show collateral, promotion and logistics
o Assist in managing digital archives
o Assist in lead generation operations
Requirements:
o Must have 3-5 yrs minimum experience with SEO, PPC and/or social media marketing
o Experience with Marketo (or similar platforms)
o Knowledge of the Google Ads, LinkedIn advertising platforms
o Google AdWords and Google Analytics certifications a plus
o Solid experience in Adobe Photoshop, In-Design
o Healthcare, medical diagnostics, pharma background preferred (or experience creating collateral for these clients)
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