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    CRM Senior Coordinator - Trenton, United States - Women In Development Of Mercer County

    Women In Development Of Mercer County
    Women In Development Of Mercer County Trenton, United States

    6 days ago

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    Description
    United Way of Northern New Jersey (Hybrid)
    Customer Relationship Manager (CRM) Senior Coordinator

    Organization overview:
    United Way of Northern New Jersey is seeking a

    Customer Relationship Management (CRM)

    Senior Coordinator

    to support its work to achieve racial and economic equity for those individuals and families struggling to make ends meet, including


    ALICE
    (A

    sset

    L

    imited,

    I

    ncome

    C

    onstrained,

    E

    mployed) and those in poverty.
    United

    Way of Northern New Jersey is one of 1,800 United Ways around the world. Each United Way is an independent entity that serves a specific community. This United Way serves a five-county region including Morris, Somerset, Suburban Essex, Sussex, and Warren counties.
    United Way raises funds and invests in solutions that positively

    impact

    the people in our community.

    We're

    investing in ALICE's future in the workplace, at home, and across the community.

    Broad Function/Purpose:
    Our Digital Department is evolving to enable our organization to thrive. We are seeking a data enthusiast to fill our new CRM Senior Coordinator role. This individual will be responsible for helping the organization optimize data capture, organization, analysis, reporting, and usage.

    The CRM Senior Coordinator will help improve the usage of and maximize the impact of our CRM system and report on CRM and non-CRM related data analysis and findings to support staff and organizational learning.


    Responsibilities:
    Working closely with the Senior Director, Digital Services, the

    CRM Senior Coordinator is


    responsible for:
    Lead email preparation, data segmentation, QA, deployment, and post-send reports for staff
    Assist with quarterly physical mail campaigns including data segmentation, data exports, and coordination with mail house for campaign distribution
    Maintain clean and accurate CRM data, including resolution of duplicate entries, processing returned mail (physical and email), and researching updated contact information
    Help identify a replacement for the current CRM system, help lead the transition to the new system, and be a key contributor to the CRM Task Force
    Collaborate with various teams within the organization to ensure that customer data is being used effectively to drive business results
    Provide support and training within the organization on CRM tools, features, and processes
    Host periodic CRM user training sessions for staff, either with the CRM provider or custom sessions tailored to company needs
    Provide analysis of CRM campaigns and trends, and make recommendations to the business for enhancing campaign effectiveness through audience segmentation, messaging direction, and contact frequency
    Provide ongoing non-CRM related data analysis and reporting (e.g. performance dashboards for functions and departments). Other tasks as assigned.

    Requirements:
    Bachelor's degree in information technology, marketing, business administration, or related discipline(or equivalent work experience)
    3 to 5 years of relevant experience in direct-to-donor, direct-to-professional CRM
    Strong familiarity with modern CRM systems
    Strong analytical, communication, and organizational skills
    Proficient in data management and data manipulation

    Preferred requirements:
    Experience with UWNNJ's current CRM system, Andar
    Experience migrating data from one CRM system to another
    Familiarity with Google Analytics, Google Adwords and Google Ads

    Job Type:
    Full-time: 35 hours per week


    Compensation:
    $65,000 to $75,000 salary range

    Benefits:
    Health, Vision, Dental, 401k, 401k match, Paid Holidays and Paid Time Off (PTO)
    This job function uses standard office equipment, such as computers, phones, printer, and photocopiers

    Hybrid:
    Primarily remote, some office meetings with staff, board volunteers, vendors, and donors
    Applicants must have permanent legal authorization to work in the United States. United Way of Northern New Jersey does not sponsor employment visas for this position.
    3495 US Highway 1 |Suite # |Princeton, NJ 08540
    #J-18808-Ljbffr
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