- The main function of a marketing manager is to lead the research of market conditions in local, regional, or national areas to determine potential sales of a product or service. A typical marketing manager is responsible for gathering information on competitors and methods of marketing and distribution.
- Work directly with regional carriers, cable operators, and other retailers to develop go-to-market strategies and fully execute marketing and advertising campaigns to drive sales of the company's Handheld Phones, Tablets, and other Mobile Accessories.
- Work with omnichannel teams (Project Management, Product Planning, Product Sales, etc.) to create and update product launch schedules and track marketing activity for all new products ranged at assigned carriers and retail partners.
- Work with the company's Brand Marketing teams to establish creative assets (e.g. photography, logos, key visuals, messaging, etc.) and delivery schedules that support the needs of each assigned carrier or retailer for placements across web, email, MMS, social media, online ads, TV campaigns, and other marketing tactics as needed.
- Create presentations showcasing full go-to-market timelines, visuals, and tactics for each device launch and for sustain campaigns.
- Leverage marketing development funds for the creation of innovative sales-generating marketing tactics.
- Collaborate with cross-functional teams to ensure brand standards, key messaging, and other communication priorities are properly showcased across all marketing campaign tactics.
- Work with various internal teams to conduct data collections, research, and insight creation to determine unique selling points for assigned carriers.
- A Bachelor's Degree in marketing, business, communications, advertising, or related business field is required. An MBA is a plus.
- Have 6+ years of marketing, media, and demand gen advertising experience spanning agency or with a Fortune 500 Company.
- Prior experience in product marketing, advertising, promotions, or project management.
- Prior experience in high-tech, telecommunications environment or retail industries preferred.
- CRM, social media, and digital media marketing experience is a plus.
- Advanced MS Excel and MS PowerPoint knowledge and skills.
- Familiarity with marketing and sales channels within the high-tech product technology industry is preferred.
- Comfortable working in a dynamic fast-paced industry and matrix organization with multiple constituents.
- The ability to work either independently or in a team environment to achieve personal and team project goals, including the completion of assignments within and exceeding established time frames.
- Medical, Dental, PTO, Holiday tailored to meet your needs. 401K/Match, $15,000 Life Insurance, Award-Winning Employee Care Program. Established and highly regarded reputation with Green Card and H1 processing.
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Marketing Manager - Plano, United States - EPITEC
Description
POSITION:
Marketing Manager
JOB TYPE:
W2, Contract, 12 Months
LOCATION:
Plano, TX
JOB SUMMARY FOR MARKETING MANAGER:
RESPONSIBILITIES FOR MARKETING MANAGER:
REQUIRED EXPERIENCE FOR MARKETING MANAGER:
SKILLS AND QUALIFICATIONS FOR MARKETING MANAGER:
BENEFITS