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    Marketing Manager - Durham, United States - WorkSmart

    WorkSmart
    WorkSmart Durham, United States

    3 weeks ago

    Default job background
    Description
    WorkSmart empowers businesses with innovative workplace solutions. We specialize in tailored solutions for productivity, collaboration, and streamlined operations.

    Passionate about driving growth through strategic marketing and cutting-edge technology? Join WorkSmart's dynamic team

    The Marketing Manager role requires a mix of technical and workplace skills.


    Most people who work as marketing managers have the ability to be creative and analytical while simultaneously seeing the "big picture." These skills help marketing managers execute short- or long-term marketing campaigns that help companies achieve goals like increasing brand awareness or improving sales.

    Core Responsibilities

    Manage CRM integrations, database migrations, and workflow automation using HubSpot
    Manage third-party tools & relationships with strategic partners
    Collaborate cross-functionally to execute targeted marketing campaigns aligned with business goals.
    Analyze performance metrics to track campaign effectiveness and inform strategic decisions.
    Manage content creation and optimization across various channels.
    Develop and implement Marketing Automation best practices and SOP's that are consistent and scalable across a growing team

    Key Responsibilities

    ABM Campaign Execution
    HubSpot Administration
    Website/Blog/Collateral
    Partner Management (MDF)
    Client Success Support

    Requirements

    Bachelor's degree in marketing or related field.

    Proven experience with CRM management and workflow

    automation.

    2+ years experience using HubSpot CRM, Sales CRM, CMS, Sales

    Hub, & Marketing Hub

    2+ years experience working in the Technology or

    Managed Services Industry.

    Experience using content tools such as Canva, Adobe

    Creative Cloud, etc.

    Familiarity with Connectwise, , and

    LinkedIn Sales Navigator preferred.

    Strong analytical and communication skills.

    Ability to thrive in a fast-paced, deadline-driven

    environment.

    Collaborative mindset with a passion for innovation.


    You'll also need:
    Excellent communication (written and oral) skills
    Excellent documentation and record-keeping skills
    The desire and ability to learn new technology

    This is a hybrid position. Employees will work both on-site and remotely.

    Benefits

    This is a full-time salaried position with excellent benefits.

    Health, Dental, and Vision insurance
    Short and Long-Term Disability, plus Basic Life, at no cost to you
    401(k) with corporate match
    Wellbeing reimbursement
    Up to 4 paid days per year for volunteer activities

    Core Values


    Our core values define our culture and how we approach working with clients, hiring new teammates, and rewarding each other, and they even allow us to consider when someone is not a good fit.

    We all use these three core values as a filter through which we make decisions. And by embodying these values as an organization and as individuals, we will continue to grow and succeed.

    Do the Right Thing

    Choose the right thing, even when it's hard
    Opt for flexibility when it makes things better
    Bring both heart & hustle

    Put People First

    Care about the person behind the screen
    Show compassion
    Cultivate collaboration

    Own It

    Be the start of the solution
    Bring the right people in
    Commit to the outcome

    Be Curious

    Ask questions in tough situations
    Seek to understand diverse perspectives
    Try new things; embrace uncertainty

    #J-18808-Ljbffr
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