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    Director, Business Program - Bethesda, United States - Corporate

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    Full time
    Description
    JOB SUMMARY
    Business Program Director will play a pivotal role in supporting our Go-To
    • Market strategy, fostering global scalability, and effectively addressing local business nuances.
    Responsible for establishing a robust program governance structure, managing program performance, identifying growth and customer engagement opportunities, and ensuring that vendors align with MI's current and future program requirements. Additionally, will orchestrate and oversee the successful delivery and execution of digital marketing engagement plans. The position is responsible for leading efforts to develop Direct Channel strategies for the transient segment.

    CANDIDATE PROFILE Education and Experience Required 4-year degree from an accredited university in Business Administration, Hospitality Management, or related major.

    Four or more years' experience in the travel industry preferably Next Gen Travel Management Companies, Online Booking Tool companies, demonstrating progressive career growth and a pattern of exceptional performance.

    Experience working with Travel Management business models and its impact on other channels, segments and the overall distribution landscape of the travel industry.

    Experience managing and defining transformational strategies for business units. Demonstrated ability to deliver results under difficult conditions, particularly when faced with complexity and ambiguity. Proven experience in program management, preferably in corporate transient focused initiatives. Strong understanding of global and local business dynamics, with the ability to navigate and address diverse market challenges. Excellent communication and stakeholder management skills. Demonstrated success in vendor management and negotiation. Strategic thinker with a track record of driving results in a fast-paced environment. Familiarity with digital marketing strategies and online booking tools. CORE WORK ACTIVITIES Go-To
    • Market Strategy: Collaborate with internal stakeholders to support the development and execution of the Go-To Market strategy.
    Ensure alignment of global objectives while considering local business nuances and regional requirements.


    Program Governance:
    Establish and maintain a comprehensive program governance structure, ensuring adherence to standards and best practices. Implement effective communication channels and reporting mechanisms to keep stakeholders informed and engaged.


    Performance Management:
    Monitor and analyze program performance metrics, identifying areas for improvement and implementing strategic enhancements. Develop and execute strategies to optimize the program's efficiency and effectiveness.


    Vendor Management:
    Evaluate vendor performance against established criteria, ensuring alignment with MI's program requirements. Collaborate with vendors to address challenges, foster innovation, and drive continuous improvement.


    Opportunity Identification:
    Proactively identify growth opportunities within the program, exploring new markets and customer segments. Develop and implement initiatives to enhance customer engagement and satisfaction.


    Digital Marketing Execution:
    Lead the planning and execution of digital marketing engagement plans, ensuring alignment with overall business objectives. Collaborate with cross-functional teams to deliver successful marketing campaigns and initiatives.


    Cross-Functional Collaboration:
    Collaborate with cross-functional teams for seamless program execution. Ensure alignment with organizational goals and objectives.


    Reporting and Analysis:
    Generate reports on program performance and key metrics. Conduct analysis to inform decision-making and strategy adjustments.


    Budget Management:
    Manage budgets associated with program initiatives. Ensure optimal allocation of resources for maximum impact.


    Customer Satisfaction:
    Implement initiatives to enhance customer satisfaction within the program. Foster a customer-centric approach in program development and execution. Managing and Conducting Human Resources Activities Promotes the fair and equitable treatment of employees. Facilitates regular, ongoing communication in department staff meetings).

    Fosters employee commitment to providing excellent service, participates in daily stand-up meetings and models desired service behaviors in all interactions with customer and employees.

    Incorporates customer satisfaction as a component of staff/operations meetings with an emphasis on generating innovative ways to continually improve results.

    Sets goals and expectations for direct reports using the performance review process and holds staff accountable for performance goals. Solicits employee feedback. Utilizes an "open door policy" and reviews employee satisfaction results to identify and address employee problems or concerns.

    Promotes adherence to policies consistently, follows disciplinary procedures and documents items according to Standard and Local Operating Procedures (SOPs and LSOPs) and supports the Peer Review Process.

    Conducts annual performance appraisal with direct reports according to Standard Operating Procedures. Champions change ensures brand and regional business initiatives are implemented and communicates follow-up actions to team as necessary. Identifies talents of direct reports and their teams and assists with their growth and development plans.


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