- and budgets in collaboration with Project Management
- Successfully manages a brand through various stages such as launches, positioning, new campaigns, conventions with a special focus on managing detailed digital development projects
- Understands client category and proactively provides strategic recommendations and solutions
- Understands client budgets, scopes, and how to manage projects in partnership with internal teams
- Works closely with account management to demonstrate accountability for agency performance
- Understands the roles and responsibilities of direct reports
- Manages, motivates, and develops team through consistent mentorship
- Writes and delivers annual performance review for direct report(s)
- Defines performance goals for direct reports and implement plans for growth opportunities
- Works with senior management and HR to develop constructive solutions when challenged
- Delegates tasks to junior team members and provides direction on projects
- Participates in scoping and staffing discussions in partnership with internal teams
- Demonstrates competency in all junior level account responsibilities and provides coverage when needed
- Evaluates cross-functional team ideas for alignment to overall strategy and business objectives
- Comfortably taps IPG Health Network-wide subject matter experts and liaise with analytics, SEO, social media, and IT team-leads to develop client support solutions
- Identifies opportunities for organic growth and escalates to senior management, accordingly
- Identifies strengths and weaknesses on account(s) and recommends changes
- Collaborates as main point of contact for finance, project management, creative, strategy, medical, IT, social media, analytics, XD stakeholders
- Participates in strategic and medical discussions relevant to brand(s)
- Understands digital, media, social, and analytics
- Comfortable with the new business pitch process and participates as appropriate
- Uses agency resources creatively to support clients' business
- Forward thinking
- Communication
- Strategic thinking
- Curiosity
- Problem solving
- Leadership
- Candidate should be comfortable leading digital development projects and leading client-facing conversations addressing content management systems, web-development best practices, digital analytics, and digital paid media best practices.
- A track record managing expansive web-development projects is preferred.
- Experience managing multiple workstreams and projects on tight times is crucial.
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Account Director - New York, United States - IPG Health
Description
Job Description
JOB SUMMARY:
The Account Director (AD) is a strategic partner for clients and internal teams, drives projects/tactics, and manages the workload and profitability of assigned clients. The AD serves as a leader of their internal team by providing guidance on tasks and mentorship for growth.
ESSENTIAL FUNCTIONS:
Client Management: Maintains strong client relationships while accountable for the success of day-to-day operations
Team Development: Supervises and mentor respective team, manage team expectations and identify strength and development opportunities for direct reports
Business Management: Displays forward thinking and identify opportunities for growth within scope of work
JOB DUTIES / RESPONSIBILITIES:
*For Specialty functions, see additional information (if applicable) in the box below.
Client Management:
Team Development:
Business Management:
EDUCATION:
DEGREE/DIPLOMA
AREA OF STUDY
REQUIRED/PREFERRED
Bachelor's Degree
N/A
Preferred
LICENSES & CERTIFICATIONS:
N/A
EXPERIENCE:
MINIMUM EXPERIENCE
AREA OF EXPERTISE
REQUIRED/PREFERRED
6+ Years
Professional Experience
Required
6+ Years
Relevant Industry Experience
Preferred
KNOWLEDGE, SKILLS, & ABILITIES:
Healthcare and pharma advertising experience preferred, but not required
Basic knowledge of Microsoft Office Suite (Word, PowerPoint, Excel, Outlook, Teams)
Excellent written and verbal communication
Digital, media, social, and analytics knowledge
Experience in managing a team
COMPETENCIES:
ADDITIONAL INFORMATION FOR SPECIALTY FUNCTIONS:
Choose an item.
OTHER INFORMATION:
N/A
Salary
$100,000 to $140,000 annually.
The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.
STATEMENT OF UNDERSTANDING:
This Job Description is not a contract of employment but serves as a reference for your mutual understanding of the terms and conditions associated with the position.
Your role may vary from this description, and you may be asked to perform other duties or have additional responsibilities outside of what's outlined above. If you think that there are elements of this job description that are inaccurate, please speak with your manager and/or HR Partner.
There are three types of Employee Work Arrangements that classify where a person conducts work: In-Office, Hybrid, and Fully Remote. The amount of time an employee spends working virtually versus in person is dictated by their work arrangement classification, the demands of the role, the needs of the agency and their team, and a person's performance.
This job description is not intended to include modifications consistent with providing a Reasonable Accommodation.