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    Manager of Marketing Analytics - San Mateo, CA, United States - Verkada

    Verkada
    Verkada San Mateo, CA, United States

    2 weeks ago

    Verkada background
    Description
    Who We AreVerkada is the largest cloud-based B2B physical security platform company in the world.

    Only Verkada offers six product lines — video security cameras, access control, environmental sensors, alarms, workplace and intercoms — integrated with a single cloud-based software platform.

    Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.

    Founded in 2016 with more than $460M in funding raised to date, Verkada has expanded rapidly with 16 offices across three continents, 1,700+ full-time employees and 20,000+ customers across 70+ countries.

    OverviewVerkada's Growth Data Science and Analytics team is looking for a talented leader to play an integral role in leveraging our data and technology to help our marketing team run better, faster, and smarter.

    You will have the opportunity to work directly with leadership to play a vital role in both creating and driving world-class insights that will drive the next phase of growth here at Verkada.

    As the Manager of the Marketing Analytics team, you'll lead the development of key metrics and insights essential for driving maximizing campaign ROI within the organization.

    A person in this role will spearhead the development of impactful solutions including revenue attribution, GTM data insights, and automated intent signals contributing directly to the success of our business.

    ResponsibilitiesWork with Verkada's Executives and GTM Leaders to build robust attribution frameworks that meet the growing needs of our business Build out a small team of world-class data analysts to deliver cutting-edge insights that will drive incremental revenue for the marketing teamArchitect comprehensive A/B testing frameworks aimed at optimizing campaign performance and maximizing impactSpearhead innovation by conceptualizing and implementing KPIs pivotal in shaping business decisions, while establishing resilient data pipelines to sustain themEffectively communicate intricate concepts across all departments, securing buy-in and fostering trust in our systems RequirementsBachelor's or master's degree in a technical discipline7+ years of experience in quantitative analysis and impeccable data analysis skills Strong ability to solve ambiguous problems by proposing the best of multiple viable solutions.

    Proficiency in SQL and relational databases.

    Experience with data visualization and transformation tools (Looker, Airflow, DBT, etc).Track record of presenting KPIs and impenetrable data-driven recommendations through story to senior leadershipExcellent written and oral communication skills.

    Nice to HaveDirect relevant experience in a related field (Growth Analytics, Data Science, Product Analytics, etc)Experience building and architecting data pipelines.


    Familiarity with business systems:
    Salesforce, Marketo, Outreach, or similar.

    Pay DisclosureAt Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company.

    With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate's skills and experience, as well as market demands and internal parity.

    This estimate can vary based on the factors described above, so the actual starting annual base salary may be above or below this range.

    This estimate is also just one component of Verkada's total rewards package.

    A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and/or equity in the company in the form of Restricted Stock Units (RSUs).Estimated Annual Pay Range$185,000—$215,000 USDVerkada Is An Equal Opportunity EmployerAs an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals.

    All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

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