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    Director of E-Commerce - San Francisco, United States - eXo Imaging, Inc.

    eXo Imaging, Inc.
    eXo Imaging, Inc. San Francisco, United States

    2 weeks ago

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    Description

    Job Title:
    Director of E-Commerce


    Job Location:

    USA

    Job Summary:


    Exo is seeking a Director of E-commerce to join our growing marketing team to oversee our product sales and distribution through online shopping platforms.

    You will plan and implement the e-commerce vision and strategy for achieving sales and conversion goals, and oversee marketing efforts to grow the business, increase customer engagement, promote products and optimize the online experience.

    Job Responsibilities (but not limited to):


    Manages all aspects of the e-commerce business including, business planning, pricing strategies, website design, content strategy and development, SEO tools and methods, promotional campaigns and other online marketing programs.


    Oversees sales performances and tracks and measures key performance metrics to understand program effectiveness for growth and conversion improvement and new product offerings.

    Manages daily e-commerce operations, including product updates, new product launches, and site asset modifications to support ongoing campaigns.

    Maintains e-commerce website, SAP Commerce Cloud platform and any required integrations.

    Enhances website performance for e-commerce acquisition and activation, cart building programs, and managing product catalogs to improve sales funnel.


    Implements a best-in-class conversion rate optimization program, leveraging data-driven insights and industry best practices to consistently enhance the user journey and shopping experience.

    Focuses on strategies and initiatives to increase the average order value across all e-commerce channels.

    Collaborates with cross-functional teams to execute short-term and long-term strategies to boost revenue and profitability.

    Builds and maintains strong relationships with key online retailers/partners

    Plans, executes and evaluates product launches on e-commerce platform.

    Implements demand forecasting, budgeting, and profit and loss management.

    Leverages the power of influencers and sources new partnerships and affiliate programs to drive new customers and online purchases.

    Stay current on industry trends, competitive landscape, new digital technology, approaches, resources, and opportunities.

    Qualifications:

    7+ years of experience in e-commerce project management, with at least 2 years in a senior role

    Experience in healthcare B2B or B2C business


    Strategic thinker with a focus on delivering value, optimizing conversion rates, and enhancing average order value and user experience to surpass benchmarks.

    Proficiency in e-commerce reporting tools such as Google Analytics, Google Data Studio, and other relevant platforms.

    Substantial leadership experience and the ability to identify, prioritize, and articulate highest-impact initiatives.

    Exhibits strategic innovation in e-commerce with a track record of strong business judgment and decision-making skills.


    Professional experience in the user interface (UI), user experience (UX), search engine optimization (SEO), and omnichannel marketing experience is a plus.

    Utilizes comprehensive knowledge of e-commerce technologies and tactics in product experience management (PXM) and digital asset management (DAM).

    Demonstrates analytical abilities coupled with highly developed interpersonal and influencing skills, and strong verbal, written, and presentation communication skills.

    #J-18808-Ljbffr
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