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    REMOTE, E-commerce, Native Go To Market, Data Analyst - San Francisco, United States - Procter & Gamble

    Procter & Gamble
    Procter & Gamble San Francisco, United States

    3 weeks ago

    Default job background
    Description
    Job Location

    San Francisco

    Job Description

    The Opportunity


    Native is looking to expand our team with individuals who believe in our mission of making CLEAN and EFFECTIVE personal care products with easy-to-understand ingredients that are good for our consumers and our planet.

    Founded in 2015, with over 50,000+ 5-star product reviews, we are growing fast as we expand our reach both online and in-stores.


    Native's Go-To-Market Team is seeking a Go to Market Data Analyst to join our team and play a meaningful role in achieving our growth goals.

    In this role, demonstrate your analytical expertise and problem-solving skills to translate data into critical insights to unlock growth across eCommerce, Acquisition and Retention.

    This role requires deep understanding of DTC eCommerce and the ability to work closely with multi-functional teams to achieve results.

    Job Responsibilities

    Own end-to-end strategy and development of dashboard reporting for holistic business analysis and reporting, including eCommerce, Media Performance, Conversion Rate Optimization, Retention, and Consumer Trends, focusing initially on the online business and potentially expand into the retail business


    Analyze and report on key financial/eCommerce/Marketing metrics and data trends, drawing practical business insights and recommending actions to drive business growth.

    Analyze marketing channels and customer journey with new attribution methodology to highlight trends and opportunities.

    Support A/B testing and experimentation methodology. Deep dive into retention metrics to help extract insight and learnings to apply throughout the customer lifecycle.


    Collaborate with commercial team to understand business drivers, strategies, customer funnels, web traffic & behaviors, experiments, and develop action plans for improvement.

    Complete analysis and modeling to support decision making, identify trends, patterns, and insights in data – present findings to stakeholders and senior leadership


    Deep dive into the performance of specific sections of the site to uncover opportunities to enable quick decision making/course correction for Marketing, eCommerce, UX/UI and Front End Developers.


    Champion data and develop insightful and practical dashboards using SQL and LookML that enable self-service data needs to drive data-informed decisions that standardize marketing reporting and dashboards across Brand, Acquisition, Retention, and conversion rate optimization.

    Work multi-functionally to improve processes and documentation, such as maintaining an analytics roadmap, and improve inventory and product catalogs.

    Job Qualifications

    Qualifications

    Required

    Bachelor's degree in marketing, business, finance, accounting, or related field.

    3–5 years of relevant experience in data analytics, with a focus on DTC eCommerce.

    2+ years of experience with A/B and MV test management.


    Strong analytical skills with a passion for data visualization and communicating complex data (Looker, Google Analytics, Google Sheets, PowerPoint as well as BigQuery, ShopifyQL, Klaviyo on our ecomm side) with the ability to translate data into useful insights.


    Excellent verbal and written communication skills with the ability to communicate business results clearly and effectively to all levels within the organization.

    Technical understanding of GTM and site tagging to track transactional and behavioral data.

    Detailed knowledge of SQL and strong Excel skills.

    Ability to work in fast-paced, multi-functional environment with challenging priorities and end goals.

    Preferred

    Experience with different marketing platforms and media channels (Meta, Snapchat, TikTok, Google Ads) highly preferred.


    Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience.

    At P&G compensation decisions are dependent on the facts and circumstances of each case. Total Rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process


    All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, disability status, age, sexual orientation, gender identity and expression, marital status, citizenship, HIV/AIDS status or any other legally protected factor.

    Immigration sponsorship is not available for this role. As a general matter, Procter & Gamble does not sponsor candidates for nonimmigrant visas or permanent residency. However, Procter & Gamble may make exceptions on a discretionary basis.

    Any exceptions would be based on the Company's specific business needs at the time and place of recruitment as well as the particular qualifications of the individual.

    Procter & Gamble participates in e-verify as required by law.

    Qualified individuals will not be disadvantaged based on being unemployed.

    Job Schedule

    Full time

    Job Number

    R

    Job Segmentation

    Experienced Professionals (Job Segmentation)

    Starting Pay / Salary Range

    $105, $150,000.00 / year% % %%admin%%
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