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    Marketing Content Strategist - New York, United States - System One

    System One background
    Description
    Marketing Content Strategist (Investing & Financial Markets)


    Employment Type:
    Full Time

    Date Posted: 6/5/2024


    Location:
    New York, NY


    Pay Range:
    Negotiable


    Job Number:

    JO
    Primary Function


    The Investing & Financial Markets Content Strategist will work with a team of internal Content Creators and external agencies to develop unique content for publication across digital platforms and with media partners.

    Candidate should have strong knowledge of current content trends, audience behaviors and competitive landscape, as well as proven experience developing and executing content strategy that is aligned with audience needs and business objectives.

    Must have experience directly engaging with business executives and subject matter experts to produce content that demonstrates thought leadership and promotes our brand.


    Leveraging the latest thinking from the Chief Investment Office as well as the Global Research, the position serves as the primary writer and editor of smart, straightforward articles and videos on current news and insights on the markets, economy and investment trends.

    Will also be responsible for keeping existing articles and videos up-to-date and in compliance with financial services marketing guidelines. Prior experience transforming complex information into understandable consumerized content is an essential skill.

    Duties & Responsibilities

    Collaborate with editors, writers, producers, project managers and internal "talent" to produce written and video content

    Understand and apply latest developments in terms of search engine optimization, content trends and consumer behavior

    Utilize metrics to inform content strategy and assess content performance

    Update older content to meet new content standards

    Deliver consistent content across all channels, from websites to social media channels and videos

    Assign and manage project deadlines and content launch dates for self and other internal and external stakeholders

    Skills & Qualifications

    Technical Knowledge - Strong knowledge of investments and factors influencing financial markets and the economy, with the ability to translate the complex into consumer-focused investment content

    Video production – creating scripts and run-of-show, identifying and coordinating with talent, developing and executing production timelines, video editing, including disclosures and ADA transcript

    Channel Management – understanding of internal and external digital channels, as well as opportunities to amplify content through various paid and organic channels

    Presentation and communication skills - ability to outline narratives and strategies in PowerPoint and present to stakeholders

    Organizational Skills – must be able to manage multiple projects simultaneously, think creatively and strategically while delivering engaging, quality content on-time

    Interpersonal Skills – Utilize strong communication, collaboration, and team building skills to navigate ambiguity and develop positive relationships with all stakeholders

    Education & Experience

    5 years' experience in Content Marketing such as Content Strategy, Editorial/Storytelling/Writing/Editing and Video Production

    3 years in Financial Services marketing

    To Apply

    Use the link at the bottom of this page to apply. Make sure you are using the latest version of your browser.

    Diversity Inclusion & Customer Service Statement

    TeamPeople is an organization dedicated to providing superior customer service.

    Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way.

    We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are.

    We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers.

    It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer.

    All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.

    Global HQ

    6402 Arlington Blvd, Suite 1020

    Falls Church, VA 22042

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