- Serve as the Primary point of contact for Product Managers in the development of new products, features and updates.
- Manage all product-related documentation, including user guides, product category brochures, spec sheets, etc.
- Work with Product Management throughout product life cycle.
- Provide Product Management with ideas on new features/products, based on
- sales feedback and competitive data.
- Develop Go-to-Market plans for each new product launch/major
- enhancement/feature, including the development of the Sales Coach process.
- Develop campaigns to promote the company's product oerings among
- dealers.
- Identify synergies in products in order to create and promote company
- solutions.
- Create case studies and whitepapers related to Product Marketing eorts.
- Develop leadership skills for self and direct reports.
- Other duties as assigned.
- Takes care of the customer, fast
- At least 3 years B2B marketing experience, preferably in technology.
- Proficiency with Microsoft Suite.
- Have a good work attitude and work cooperatively with others in the department and company.
- Detailed and accurate with strong organizational skills.
- Extremely strong written and oral communication skills.
- Expertise in Marketing discipline(s).
- Ability to set and meet deadlines.
- Ability to keep information in confidence. Education
- Bachelor's degree in a Business, Marketing or Communications related field or equivalent experience.
- Pay is commensurate with experience with a competitive benefits package.
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Product Marketing Manager - Springfield, United States - WiseHR Group
Description
Product Marketing Manager
Springfield, MO
Full-time/Direct Hire Position
Job Location
This position is an on-site role.
Job Description
The Product Marketing Manager will be tasked with running the day-to-day operations of the Product Marketing team, working closely with Product Management and Sales in the development of the company's product features and benefits. This individual will also develop and execute go-to-market plans targeting dealers and end users.
Duties and Responsibilities
Required Experience/Skills
Pay & Benefits Summary