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    Manager, Marketing Intelligence - Chicago, United States - Annalect

    Annalect
    Annalect Chicago, United States

    3 weeks ago

    Default job background
    Full time
    Description

    Team Overview

    :

    With the introduction of Omni as Omnicom's marketing insights and data platform, the holding company is centralizing its capabilities and provisioning data throughout the organization, resulting in better, faster, and smarter decisions for our clients. Annalect created the Marketing Intelligence function to lead the charge in this regard, including the development of new reporting solutions and implementation of performance reporting into Omni.

    Please note: This role will require an in-office presence; minimum of 3 days per week.

    Qualifications

    Required Skills and Qualifications

  • BS/BA or MS in Business, Marketing, Statistics, Mathematics, Data Science, Information Systems, Computer Science, Engineering, or relevant field
  • 4+ years' experience in marketing science, advertising analytics, data operations, business intelligence and/or campaign insights
  • Direct experience with advertising technology platforms, marketing automation, data visualization, cloud technologies, and/or project management tools preferred
  • Proficient in business intelligence technologies; direct use of PowerBI, Tableau, Alteryx, Rivery, and/or Salesforce Marketing Cloud Intelligence (f/k/a Datorama) preferred
  • Excellent communications skills; experience communicating across functional groups and leadership teams with varying degrees of technical background preferred
    • Responsibilities

    Position Overview:

    This role will ensure that our agency and client teams have access to timely, accurate, reliable data they can use to easily make key business decisions by focusing on the following Marketing Intelligence competencies:

  • Reporting, Data, and Technology Experience
  • Media and Marketing Industry Knowledge
  • Delivery, Project Management, and Process Development
  • Account, Stakeholder, and Relationship Management
  • Creativity, Innovation, and Problem Solving
  • Business Impact and Company Advancement

    • Key Responsibilities:

  • Leverages tools, systems, and workflows to evolve our engagements – designing processes, suggesting organizational designs, and implementing innovative technologies
  • Facilitates the design and execution of our most complex projects
  • Support taxonomy and naming convention compliance
  • Enforce governance and high data quality standards
  • Stays abreast of industry and market developments and surfaces applications and opportunities for us to evolve as a team
  • Assist the organization in the development of marketing intelligence capabilities, including data visualization, taxonomy, governance, campaign dashboarding, reporting, and data services
  • Campaign Reporting Capability DevelopmentDrive rapid development of innovative campaign reporting solutionsDrive execution of campaign reporting solutions to ensure Omnicom's capability is competitive in the market and includes defining new metrics, machine learning, and data visualizationEnsure the capability delivers on-demand access to agency teams and clients in a manner that facilitates intuitive understanding and sound decision-making, be it through dashboards, reports, data services, or analytic environmentsSupport rollout of capabilities across Omnicom agency networks
  • Campaign Reporting Capability DeliveryAccountable for managing technology-driven processes that enable efficient access to usable data for analysis and presentation to empower agency teams to make informed decisions about their client's business, in support of both U.S. and global accountsSupport business case development for and transitioning of campaign reporting delivery of campaign reporting to the organizationOperate as an extension of offshore Annalect teams to support successful delivery of campaign data solutionsProvide expertise across data sources to drive development of governance solutions (processes, technologies, etc.) to ensure achieving service level performance across accuracy, completeness, timeliness, and access rights

    • Perks of working at Annalect

  • Culture We have an incredibly fun, collaborative environment that encourages engagement and work/life balance
  • Generous PTO that includes vacation days, personal days, a fantastic Summer Friday program and extended time off around the holiday season.
  • As part of Omnicom, we have the backing and resources of a global billion-dollar company, but also have the flexibility and pace of a "startup" - we move fast, break things, and innovate.

    • Compensation Range: $70,000 to $100,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, Benefits include health/vision/dental insurance, 401(k), Healthcare Flexible Spending Account, Dependence Care Flexible Spending Account, vacation, sick, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

    Omnicom Media Group to (1) recruit, select, hire, train, promote, pay, discipline and terminate employees in all job classifications without regard to age, race, color, creed, national origin, citizenship status, alienage, religion, sex, sexual orientation, marital status, veteran status, disability or any other basis upon which discrimination against or harassment of employees or applicants for employment is prohibited under any applicable federal, state or local equal opportunity employment laws and (2) ensure that all personnel actions are administered without discrimination in violation of applicable law.

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