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    Content Specialist, Marketing and Communication - Philadelphia, United States - Ascensus

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    Full time
    Description

    Job Functions

    , Essential Duties and Responsibilities
  • Generate marketing ideas by translating strategic initiatives and industry trends into tactical solutions
  • Understand and assess business needs in order to determine the best marketing approach and to scope resourcing demands
  • Manage all aspects of complex communications, including content development, project planning, and the creation of multiple versions based on data, logic, and branding
  • Represent marketing at key meetings to provide status updates, consultation, general project support, and innovative solutions
  • Establish strong relationships with business stakeholders by delivering on project specifications and deadlines
  • Create meaningful content that is clear, actionable, and engaging—converting leads to clients and turning clients into loyal fans
  • Utilize Microsoft office suite – Word, PowerPoint and Excel—as well as web-based email, project management and CMS software tools to assist in the management of workflow, content, planning, and other marketing operations
  • Participate in and adhere to quality control best practices related to proofreading, reviews, and securing approvals
  • Measure effectiveness of communications using such methods as A/B testing
  • Section 3: Experience, Skills, Knowledge Requirements

  • Excellent writing, editing, and presentation skills
  • Minimum of 5 years of related experience. Samples and portfolio are required
  • Four-year college degree, marketing/communications or related field; Masters highly desired
  • Experience with a Content Management System
  • An understanding of a regulated industry; financial services experience a plus
  • Decision-making and follow-through skills
  • Ability to manage complex projects independently
  • Strong attention to detail related to material accuracy, data, logic, consistency, brand standards, project planning, proofreading
  • Ability to provide consultative advice and work successfully in a team environment
  • Adhere to our core values: People Matter. Quality First. Integrity Always.
  • We are proud to be an Equal Opportunity Employer



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