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Janiyah Kirby

Janiyah Kirby

Digital Marketing Specialist

Marketing / Advertising / Public Relations

Philadelphia, City of Philadelphia, Philadelphia

Social


About Janiyah Kirby:

I have over 6 years of Marketing experience, below is a brief summary of my skillset:

 

Skills: Campaign Management, Product Lifecycle Management, Marketing Project Management, E-Commerce, Digital Marketing, Copywriting, Creative/Digital Asset Management (DAM), Branding, Customer Insights, Email Marketing, Product Information Management (PIM), Social Media Marketing, Search Engine Marketing (SEM), Search Engine Optimization(SEO), Video Editing, Content Creation, Community Management, Marketing Analytics, Project Management Process Improvement.

Tools: Adobe Creative Cloud, GIMP (Graphics Editor), Salesforce, Discord, WordPress, Microsoft Teams, Basecamp, Facebook, Instagram, Emotive, LinkedIn, Marketo, AdParlor, Google Adwords, Google Suite, Hubspot, Canva, Mailchimp, Bitly, Unsplash, Pexels, Slack, Google Analytics, Lytho, Microsoft Office, SharePoint, Facebook Creator Studio, Later, SAP CRM, SAP Business Client, Wrike, Syndigo, Figma, Jira.  

Experience

In my current position as a Client Success Manager at a digital marketing agency, I have been instrumental in improving customer commitment and tripling the volume of assigned projects. I have effectively managed marketing projects, ensuring profitability and alignment with established goals and KPIs. Additionally, I have conducted quality assurance procedures to ensure accuracy and meet the needs of targeted audiences.

 

With over 6 years of professional experience, I have developed strong relationship-building skills and have successfully developed strategic relationships in large organizations. I am proficient in working cross-functionally and have a proven ability to drive customer success and satisfaction. 

Education

Thinkful Digital Marketing Bootcamp                                                                             Graduated: 2020

●      Content Marketing: Utilize copywriting, copy editing, and SEO skills to design marketing materials that supports clients’ marketing events/KPIs. Tools: Unsplash, Canva, Pexels, Google Docs, Grammarly

●     Customer Insights: Researching and presenting consumer web analytics to Marketing stakeholders to drive future initiatives with target demographics. Tools: Google Slides, Unsplash

●     Social Media Marketing: Generate innovative ideas using creative thinking skills for visually engaging social media content for clients to advertise campaigns. Tools: Facebook, Instagram, Adparlor, Google Drawings

●     Email Marketing: Organized and designed promotional emails utilizing clients’ style guides and specifications to meet KPIs. Tools: MailChimp, Unsplash, Canva, Grammarly

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