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    Social Media Manager, - Fort Lauderdale, United States - Valuetainment

    Valuetainment
    Valuetainment Fort Lauderdale, United States

    3 weeks ago

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    Description

    Job Description

    Job Description
    You have an eye on innovation, and a clear vision for your business. You know communication is crucial, and you know the same-old, same-old doesn't work. You're an early adopter and influencer. Hello Social Media Manager Start here.

    The Social Media Manager helps to expand our digital footprint and oversees our social communications efforts. He/She develops and implements informed content strategies tailored to the strengths of various social media platforms to increase brand awareness and affinity. The Social Media Manager maximizes customer engagement with our goods and services, thereby helping us to accomplish our goals year over year.

    Job Responsibilities
    • Social Media Strategy: Develop, implement, and manage
    • Analytics and Reporting: Regularly analyze and report on the effectiveness of campaigns and overall social media strategy to stakeholders, providing insights and recommendations for improvement; define social media KPIs
    • Optimization: Monitor SEO and user engagement and suggest content
    • Community Engagement: Foster community interaction and engage directly with followers, responding to queries in a timely manner and moderating discussions to build a loyal community; communicate with industry professionals and influencers via social media to create a strong network.
    • Content Calendar Development: Create and maintain a detailed content calendar that aligns with marketing objectives and campaign launches to ensure consistent and timely content delivery; oversee social media content
    • Training and Development: Train and mentor junior staff or team members on best practices for social media management and the use of specific tools and platforms
    • Compliance and Brand Guidelines: Ensure all social media activities comply with legal and regulatory standards and adhere to established brand voice and guidelines; ensure content is informative and appealing
    • Innovative Campaigns: Initiate and manage innovative social media campaigns and collaborations that align with broader marketing strategies and increase brand visibility
    • Influencer Partnerships: Identify, negotiate, and manage partnerships with influencers to expand reach and credibility of the brand
    • Cross-Platform Optimization: Optimize content across different social media platforms, understanding the unique requirements and best practices for each to maximize reach and engagement

    Job Requirements
    • Proven experience as a Social Media Manager or similar role
    • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, TikTok, Instagram, Snap Chat, and other social media best practices
    • Understanding of SEO and web traffic metrics
    • Experience with doing audience and buyer persona research
    • Good understanding of social media KPIs
    • Familiarity with web design and publishing
    • Excellent multitasking skills
    • Critical thinker and problem-solving skills
    • Must have ability to collaborate with cross functional teams
    • Good time-management skills
    • Great interpersonal, presentation, and communication skills
    • Bachelor degree in Marketing or relevant field preferred

    Compensation: Salary + Performance-Based Bonus, Comprehensive Benefits Package. Final compensation will be determined based on experience and skills and may vary from the range listed above.

    Valuetainment is proud to be an Equal Opportunity Employer. Our hiring practices provide equal opportunity for employment without regard to race, religion, color, sex, gender, national origin, age, United States military veteran's status, ancestry, sexual orientation, marital status, family structure, medical condition including genetic characteristics or information, veteran status, or mental or physical disability so long as the essential functions of the job can be performed with or without reasonable accommodation, or any other protected category under federal, state, or local law.

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