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    Marketing Copywriter - Boston, United States - Creative Cove Inc.

    Creative Cove Inc.
    Creative Cove Inc. Boston, United States

    2 weeks ago

    Default job background
    Retail
    Description

    Our Boston based marketing technology company is looking for a Copywriter with 2+ year's experience for an immediate part time contract; you'll support members of the team on projects rangings from websites and social media to advertisements.

    Day in the life:

    • Create compelling copy for various channels, including websites, social media, emails, and advertisements.
    • Develop and implement effective copywriting strategies aligned with business objectives to drive brand awareness.
    • Work with other Creative Team leaders and stakeholders to ensure the process from brief, review/feedback to copy output is clear and understandable
    • Foster strong stakeholder relationships for a collaborative team approach that achieves creative work aligned with business goals.
    • Collaboration and Consistency:
    • Collaborate with cross-functional teams, including marketing, design, and product, to ensure consistent messaging and brand voice.
    • Translate briefs from Go-To-Market and Product Marketing into strategic and cohesive creative concepts.
    • Navigate the landscape of using copywriters, AI writing tools/platforms and outsourced vendors to satisfy copy needs while maintaining brand consistency
    • Conduct thorough research and analysis to understand the target audience and market trends, tailoring copy accordingly.
    • Stay updated on industry trends to produce content that resonates with the target audience.
    • Oversee the editing and proofreading process to ensure accuracy, grammar, and adherence to brand guidelines.
    • Maintain brand consistency by developing and maintaining brand guidelines.
    • Manage multiple projects simultaneously, ensuring timely delivery without sacrificing quality.
    • Ensure all copy is optimized for SEO and meets industry-specific compliance requirements.
    • Track and analyze the performance of copy, providing data-driven recommendations for optimization.
    • Looking for:
    • 2+ years of relevant experience at agencies or in house studies
    • Proven experience in strategic copywriting with a portfolio demonstrating creativity and versatility.
    • Excellent written and verbal communication skills.
    • Proficient in using content management systems and familiar with SEO best practices.
    • Ability to think strategically and creatively, adapting to changing priorities.
    • Detail-oriented with exceptional organizational and time management skills.
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