- Lead content creation and curation for clients' social media, including developing editorial calendars, crafting post copies, and overseeing design/motion graphic tasks;
- Create social coverage strategies for special activations in alignment with overall content plans;
- Handle channel maintenance and post publishing under the guidance of the Senior Social Media Strategist;
- Compile and present data for content performance evaluations;
- Collaborate with senior colleagues and media teams to manage influencer content and brand collaborations;
- Keep abreast of industry and social media trends, tools, platforms, innovations, and best practices;
- Engage with and moderate clients' communities, including proactive interactions and crisis monitoring.
- Hold a Bachelor's degree;
- Possess over 3 years of experience in an agency or marketing role with a focus on social media;
- Have proficiency in social media scheduling and content management tools;
- Showcase a strong portfolio of successful campaigns that reflect creative storytelling skills on various social platforms, driving engagement and conversions;
- Demonstrate excellent communication, creative thinking, and data-driven decision-making abilities;
- Exhibit outstanding writing, editing, and proofreading aptitude;
- Display a proactive learning attitude and the ability to manage multiple projects efficiently under tight deadlines;
- Be independent, adaptable, and eager to embrace change.
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Social Media Manager - Boston, United States - Gupta Media Holdings LLC
15 hours ago
Description
Social Media Manager at Gupta Media
Gupta Media is seeking a skilled and enthusiastic storyteller to elevate our clients' brand presence. As a Social Media Manager, you will play a key role in supporting clients' organic social media and influencer marketing initiatives, ensuring their effective implementation and measuring success.
About the Company:
Founded two decades ago, Gupta Media believes in the power of advertising to significantly impact our clients' businesses. Our early focus was on the entertainment sector, working with live events such as Boston Calling and music giants like Sony Music, Universal Music & Disney. Over time, we have expanded to collaborate with major brands like Amazon and Fender, as well as sports entities like LA Galaxy and Washington Commanders. With a global clientele spanning B2B and B2C sectors, we tackle diverse campaign, content, and branding projects.
What You'll Do:
Who You Are:
We are an enthusiastic team that thrives on each other's energy. Curiosity runs deep within us, and we are driven by the pursuit of knowledge. If you're someone who is motivated by continuous learning and unafraid to challenge the status quo in search of improvement, you are the perfect fit for us.
At Gupta Media, we strive daily to enhance our skills across the board, which includes fostering an inclusive and diverse environment that values a wide array of perspectives and ideas. Join us in the quest for the next groundbreaking concept.
Gupta Media follows an office-first (with flexibility) approach, and we are thrilled to reunite our team for in-person collaboration.