- Create and execute annual and/or project
-based marketing strategy and plans, including marketing on internal channels, such as email, internal social media channels, and digital signage, live events, as well as the through the company learning management system (Ownerversity) in support of activities across the Global L&D organization. - Work with executives, team leads, and colleagues to translate requests/requirements into creative, compelling, and effective solutions in support of Global Learning & Diversity (L&D) marketing/communication efforts.
- Partner and coordinate with global/zone communication teams to align with the company's communication strategies, design guidelines, and deployment calendar.
- Manage stakeholders, including but not limited to: setting expectations, managing reviews, balancing feedback/input, resolving conflicting feedback/input, raising issues and risks, providing recommendations, and confirming decisions.
- Utilize various data sources (e.g., email, social channel, web metrics) as well as partner with People and Learning Analytics team members to analyze engagement, glean insights, and make recommendations with regards to Global L&D programs, campaigns, events, and corresponding approaches/tools.
- Research and implement new marketing/communication strategies and trends that creatively innovate and improve the manner in which Global L&D engages with employees.
- Maintain and update Global L&D branding guidelines, standards, and templates that align with global communications, ensure quality and consistency, and employ current/emerging design trends as applicable.
- Manage, create, and update/improve standard and custom email notifications coming from the Ownerversity platform and email account.
- Support Global L&D partners with the creation or sourcing of digital assets (e.g., images, logos, illustrations, photos, video, audio) for inclusion in Global L&D programs, events, presentations, or other special projects/initiatives.
- Provide video/audio production and editing consultation and services as needed for both Global L&D marketing campaigns as well as in support of specific programs, events, or projects.
- Collaborate with stakeholders and team members to design/update and manage UI components and applicable content (e.g., welcome page, banners, buttons, etc.) within Ownerversity or related sites/platforms.
- Manage existing and foster new business relationships with external vendors providing graphic design, video, printing, and other marketing/communications or media services in order to maintain output capacity and support levels for Global L&D programs, initiatives, and campaigns.
- Bachelor's degree required (preferably marketing, communications, or digital media/graphic design)
- 3+ years of experience in a similar role/ experience crafting marketing vision, plans, and campaigns from start to finish
- Experience with Adobe Creative Cloud, particularly Illustrator, InDesign, Photoshop, Premiere, and After Effects
- Prior experience with digital media design work (graphics, video, audio)
- Portfolio must be submitted with resume that reflects prior campaigns
- Familiarity with email marketing applications (e.g., Mailchimp, Constant Contact, PoliteMail, FirstUp) and engagement metrics
- Basic working knowledge of HTML/CSS
- Demonstrated experience with marketing campaigns to drive and increase employee engagement/retention
- Solid project and task management skills
- Ability to work independently to plan, organize, and set/achieve priorities related to day
-to
-day tasks and projects - Excellent verbal and written communication skills, with a clear attention to detail
- Strong relationship building, especially among stakeholders and vendors
- Proficient in Microsoft Office
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Marketing and Design Manager - Chicago, United States - Stefanini, Inc
Description
Job Description
Job DescriptionReference #56905Stefanini Group is hiring
Stefanini is looking for Marketing and Design Manager in Chicago, IL (Remote)
For quick apply, please reach out to Beatriz BRIE Pascua
Call: / Email:
The Marketing and Design Manager within the Global Learning and Diversity (L&D) organization brings their energy, passion and creative talents to increase visibility, drive engagement, and visually enhance Global L&D programs, events, campaigns, presentations, and other initiatives. This role is responsible for both strategy and execution; crafting marketing vision, plans and campaigns from start to finish and working to ensure strong Global L&D brand awareness and provide a consistent, impactful voice/tone. The Marketing and Design Manager is also tasked with leading digital media design work (graphics, video, audio), by generating assets internally or through vendor/freelance resources, that will be incorporated into marketing/communication efforts or individual L&D programs, events, presentations, or initiatives/projects.
Listed salary ranges may vary based on experience, qualifications, and local market. Also, some positions may include bonuses or other incentives
Stefanini takes pride in hiring top talent and developing relationships with our future employees. Our talent acquisition teams will never make an offer of employment without having a phone conversation with you. Those face
-to
-face conversations will involve a description of the job for which you have applied. We also speak with you about the process including interviews and job offers.
About Stefanini Group
The Stefanini Group is a global provider of offshore, onshore and near shore outsourcing, IT digital consulting, systems integration, application, and strategic staffing services to Fortune 1000 enterprises around the world. Our presence is in countries like the Americas, Europe, Africa, and Asia, and more than four hundred clients across a broad spectrum of markets, including financial services, manufacturing, telecommunications, chemical services, technology, public sector, and utilities. Stefanini is a CMM level 5, IT consulting company with a global presence. We are a CMM Level 5 company.