- Bachelor's degree or equivalent preferred with specialized training on digital analytics.
- 2+ years of relevant business analyst and digital experience.
- Strong understanding of digital programs including but not limited to the suite of Adobe platforms, Eloqua, Power BI, HTML, SQL, Sprinkler, & other technologies.
- Analytical and Data skills with the ability to organize, analyze, and transform data into meaningful and actionable initiatives supporting business growth.
- Strong strategic project management skills, with the ability to coordinate and communicate complex data. Familiarity with Agile team concept, scrum or Can Ban will be advantageous.
- Strategic and growth mindset.
- Exceptional customer focus.
- Innovative thinker willing to challenge the status quo.
- Excellent communication, interpersonal, and presentation skills.
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Marketing Operations - Paramus, United States - Thermo Fisher Scientific
Description
Job DescriptionMarketing Operations & Digital Specialist
R
As part of the Thermo Fisher Scientific team, you will discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner, and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to elevate science by developing solutions for some of the world's toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.
Location: Onsite, Paramus, NJ; Atlanta, GA; Houston, TX
Our Fisher HealthCare business serves the Lab diagnostics industry through its strong brands and commercial footprints over multiple years. We are at the forefront to grow our business and presence across the care continuum and the diagnostics space hence seeking someone who can drive the market development effort strategically.
As a member of the Healthcare Markets Marketing & Portfolio team, the Marketing Operations & Digital Specialist will drive operational agility and functional excellence by aligning marketing & portfolio objectives with business strategy. This includes integration of customer data from sales force, digital marketing, portfolio performance and data science to identify key trends, generate business insights, inform strategy and implement a plan.
In addition, the incumbent will perform price analytics, governance and management of annual pricing strategy; lead projects and build strong governance, strengthen marketing tools and operations, and further a culture that encourages innovation and agility. Other critical objectives include development and tracking of goals and key progress metrics along program/launch readiness timelines; optimization of the performance of portfolio and marketing organization; market research, business & competitive intelligence and knowledge of industry trends.
The successful candidate must demonstrate strong communication and collaboration with cross-functional partners to implement portfolio & marketing plans and drive alignment on launch activities. In addition, this individual will establish processes and tracking for lead management across commercial teams, digital marketing & data science campaigns and lead future plans for analytics capabilities within the business with a clear roadmap of dashboarding, insights, and recommendations.
Job Requirements:
Education:
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