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    Marketing Director - Boston, United States - Newmark ltd

    Newmark ltd
    Newmark ltd Boston, United States

    1 week ago

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    Description
    Job Description

    Primary Responsibilities:
    • Lead, coach and develop a team of 5+ marketers and designers in the local market for leasing and capital markets
    • Provide strategic direction with broker teams to identify target markets and develop tailored business development presentations and property marketing campaigns.
    • Collaborate with brokers and team to create and deliver high-quality, customized pitch presentations and proposals that effectively communicate the value proposition and services offered to our clients
    • Ensure professional content and appearance of all material by performing quality control across assigned pursuits, with strong attention to detail
    • Attend client meetings as needed and offer an exceptional level of service and support
    • Utilize company marketing technology and global design team to effectively allocate talent and resources, manage workflow and ensure the teams are driving towards a cohesive vision
    • Create a team environment that empowers and encourages creativity, innovation, accountability and continuous improvement, including professional mentorship, coaching and development of team members
    • Local market connectivity stay informed about industry best practices, emerging trends, and innovative techniques to continuously improve our marketing efforts
    • Partner with local, regional and national teams to drive core business development and property marketing needs across leasing and capital markets
    • Implement and promote a best-in-class business development and marketing platform driving revenue growth and client engagement
    • Oversee and manage digital marketing initiatives, including client website development, social media presence, email campaigns, etc.
    • Attend client meetings as needed and offer an exceptional level of service and support
    • Utilize company marketing technology and global design team to effectively allocate talent and resources, manage workflow and ensure the teams are driving towards a cohesive vision
    • Create a team environment that empowers and encourages creativity, innovation, accountability and continuous improvement, including professional mentorship, coaching and development of team members
    • Local market connectivity stay informed about industry best practices, emerging trends, and innovative techniques to continuously improve our marketing efforts
    • Partner with local, regional and national teams to drive core business development and property marketing needs across leasing and capital markets
    Responsibilities

    Skills, Education and Experience:
    • 10-12+ years experience guiding creatives and marketers
    • Proven track record of leading and managing the development and implementation of creative initiatives
    • Significant experience and practical expertise in marketing, strategy, and visual design, as well as a high competency for managing a team on the most complex of projects
    • Demonstrated ability to thrive in a fast-paced environment, with strong organizational and time management skills, and a detail-oriented approach to problem solving
    • Commercial/residential real estate or advertising agency experience a must
    Bachelor's degree in graphic design, marketing, design and visual communication, fine arts or a related field
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