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    Marketing Director - Boston, United States - Exceeders Group LLC

    Exceeders Group LLC
    Exceeders Group LLC Boston, United States

    2 weeks ago

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    Description

    About the job Marketing Director

    The Pioneers are looking for a competent Marketing Director to be in charge of the organizations marketing ventures. This primarily involves developing and implementing strategies to strengthen the organization's market presence and help it find a voice that will make a difference.

    Responsibilities

    • Design and implement comprehensive marketing strategies to create awareness of the organization's activities.
    • Produce ideas for promotional events or activities and organize them efficiently.
    • Plan and execute campaigns by organizing and developing specific programs and determining organization's presence at conventions, annual meetings and seminars.
    • Monitor campaigns and advertisements progress and submit performance reports.
    • Responsible for producing valuable content for the organizations online presence, editorial design and organizing the organizations publications.
    • Conduct general market research to keep abreast of trends and future enhancements.
    • Control budgets and allocate resources amongst projects.
    • Supervise the department and provide guidance and feedback to other marketing professionals.
    Qualifications/Skills
    • Excellent leadership and organizing skills.
    • Analytical and creative thinking.
    • Exquisite communication and interpersonal skills
    • Proficient in marketing research and statistical analysis
    • Knowledge of web analytics and advertisement platforms (e.g. Google Analytics, WebTrends etc.) and Google AdWords.
    • Customer-oriented approach with aptitude.
    Education and Experience Requirements
    • Bachelor's degree in marketing or a related field.
    • Proven working experience in digital marketing, particularly within the industry.
    • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
    • Minimum 5 years' experience preferred.
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