- Lead and manage email marketing acquisition campaigns from end-to-end. Develop and analyze key marketing metrics to ensure campaigns are meeting revenue goals.
- Turn business goals and priorities into quarterly and annual lifecycle marketing plans, gaining consensus across the organization.
- Build weekly, monthly and quarterly reports that quantify impact, identify trends, and partner with analytics team on ad-hoc analysis and deep dives.
- Develop test and learn plans that continuously improve program engagement through personalization, dynamic content, and creative optimization.
- Build positive relationships and interact with key business partners across Adobe, ranging from marketing peers to senior leadership.
- Harness technology for programmatic personalization at scale, using machine-learning models, and behavioral data to improve customer relevancy and ensure we are delivering excellent user experiences and personalized journeys.
- Intermediate to advanced email marketing experience, with the ability to learn new technologies, products, or systems quickly.
- Extensive experience in email or in-product and (or other relevant performance marketing channels) with an emphasis on personalization and experimentation.
- Strong analytical skills - ability to interpret data and identify trends to optimize performance.
- Proven experience deriving and using customer data to understand the customer base. Ability to translate data and insights into actionable strategies and recommendations.
- Ability to navigate a matrixed organization and represent team with integrity and self-sufficiency.
- Cross-functional collaborator, skilled in building relationships with product managers, analysts and creative teams.
- Tech or SaaS experience preferred, ideally in a multi-funnel or multi-vertical business model.
- 7+ years experience, with BA/BS; MBA a plus
-
Marketing Manager
6 days ago
Applied Motion Products San Jose, United States: · Applied Motion Products, Inc . is a rapidly growing company focused on automation and everything motion. Our goal is leadership in automation products through exceptional customer focus, innovation, and continuous improvement. We have a joint venture with Moons' in Shanghai ...
-
Marketing Manager
1 week ago
LG Display America San Jose, United StatesJob Summary: · The Marketing Manager will work towards research and analysis of the North America TV/Gaming · Monitor market to find opportunities to expand company's core business goal as well as enhance strategic capability. This role will contribute to the company by fulfill ...
-
Marketing Manager
1 week ago
San Jose Convention San Jose, United StatesJob Description · Job Description · POSITION SUMMARY · The Marketing Manager is responsible for managing marketing initiatives to support meetings, business, and leisure travel to San Jose. This person oversees the execution of advertising, promotions, sponsorships and marketin ...
-
Marketing Relationship Manager
43 minutes ago
FranklinWH Energy Storage Inc. San Jose, United StatesFranklinWH is a startup company determined to become the leader in the global energy storage system (ESS) industry. FranklinWH offers whole energy solutions typically coupled with solar PV systems brining households into the modern all-electric future. Founded by a group of exper ...
-
Product Marketing Manager
5 days ago
Cypress HCM San Jose, United StatesWe have an exciting opportunity for a Product Marketing Manager GTM with the top leading multimedia and creative software company in the world. Using a deep understanding of B2B/enterprise customers, using data and marketing insights to find the best way to optimize business grow ...
-
Marketing Manager
6 days ago
Resemble AI San Jose, United StatesAbout The Company · We're taking Generative Voice AI to a new level. Creatives of all kinds rely on Resemble's immersive voice engine to rapidly accelerate the development of new voice-centric experiences without losing the flexibility and humanness of speech. · Resemble AI sup ...
-
Marketing Manager
6 days ago
Storm2 San Jose, United StatesResponsibilities · Develop, design, and manage account-based digital campaigns across various channels targeting Enterprise businesses, focusing on pipeline generation. · Collaborate closely with Sales leadership to conceptualize and evaluate engagement and marketing initiatives, ...
-
Product Marketing Manager
3 weeks ago
Solomon Page San Jose, United StatesOur client is looking for a Product Marketing Manager to join this dynamic ecommerce marketplace platform team to drive product innovation for our sellers and lead market success. We are seeking product marketer to drive both inbound product marketing and outbound go-to-market st ...
-
Marketing Manager
1 week ago
LG Display America, Inc San Jose, United StatesJob Description · Job DescriptionJob Summary: · The Marketing Manager will work towards research and analysis of the North America TV/Gaming · Monitor market to find opportunities to expand company's core business goal as well as enhance strategic capability. This role will contr ...
-
Product Marketing Manager
1 week ago
Strategic Employment Partners (SEP) San Jose, United StatesOur client is an international technology company that is building a platform that will be instrumental in ever-changing AI landscape. They are seeking a Product Marketing Manager to join their growing team. · Location: San Jose · Term: Full Time/Direct Hire · Desired Qualificati ...
-
Product Marketing Manager
2 weeks ago
Ursus, Inc. San Jose, United StatesJOB TITLE: Marketing Manager III · LOCATION: San Jose, CA - HYBRID · DURATION: 7 months · PAY RANGE: $43 - $53/hr · COMPANY: · Our client, a multinational e-commerce corporation is looking to identify a Marketing Manager III to join their team. · About the role: · Our client is s ...
-
Marketing Manager
6 days ago
Supermicro San Jose, United StatesJob Req ID: 23030 · About Supermicro · Supermicro is a Top Tier provider of advanced server, storage, and networking solutions for Data Center, Cloud Computing, Enterprise IT, Hadoop/ Big Data, Hyperscale, HPC and IoT/Embedded customers worldwide. We are the #5 fastest growing ...
-
Product Marketing Manager
3 days ago
Cadence Design Systems San Jose, United StatesAt Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology. · At Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology. Cadence IP Group is looking for a highly motivated Product ...
-
Marketing Manager- Temporary Position
1 week ago
RCN Telecom Service, LLC San Jose, United States Full timeJob Summary: **This is a temporary position** · The Digital Marketing Manager is a project management and analytics role overseeing multiple aspects of the digital marketing programs. This is a detail-oriented role that proactively does marketing planning, project management, bud ...
-
Sr. Brand Marketing Manager
2 days ago
Planet Interactive San Jose, United States· Pay Rate: $56.65/hour · Duration: 7 Months · Location: Hybrid (2 days required in office) San Jose, CA · Planet Interactive's FinTech client has a HOT need for a Hybrid Sr. Brand Marketing Manager with 8+ years of experience leading brand strategy · and driving impactful mar ...
-
Sr. Lifecycle Marketing Manager
3 weeks ago
Adobe San Jose, United States Full timeOur Company · Changing the world through digital experiences is what Adobe's all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences We're passionate about empowering people to create beautiful ...
-
Regional Account Marketing Manager
1 week ago
ASML San Jose, CA, United States Full timeJob ID: J · Introduction to the job Job mission · Work as regional product management manager and collaborate with Product team and local account sales manager to setup and execute new product penetration strategy, lead the new product technical engagement project for inspectio ...
-
Product Marketing Manager
6 days ago
BioLink 360 San Jose, United StatesTitle: Product Marketing Manager · Location: Silicon Valley · Reports to: Group Director · Type of role: Hybrid · Salary: K · This is a privately held, global medical device company with HQ in the Bay Area. This role will require being in site 2-3 days/week. · The Product Marketi ...
-
Product Marketing Manager
1 week ago
ASML San Jose, United StatesSr Product Marketing ManagerRole and responsibilities · We are seeking a San Jose based Director marketing manager to lead product management and marketing of HMI's e-Beam inspection products. This position will report into the Sr Director of marketing at HMI in San Jose. · In ...
-
Technical Marketing Manager- AI
2 weeks ago
Supermicro San Jose, United StatesSupermicro is looking for a passionate technical marketing manager in our San Jose office to help AI infrastructure marketing and AI/GPU system product marketing to lead AI revolution across various industries. Supermicro is widely recognized as a leader in high-performance and h ...
Sr. Lifecycle Marketing Manager - San Jose, United States - Adobe
Description
JOB LEVEL
P40EMPLOYEE ROLE
Individual ContributorAdobe's Lifecycle Marketing team is passionate about delivering impactful and effective marketing programs to our customers. Our goal is to drive long-term revenue growth for Adobe through innovative, impactful and scalable marketing programs. We are looking for a creative and analytical Senior Lifecycle Marketing Manager to lead lifecycle and email channel strategy and implementation for Adobe Creative Cloud and Document Cloud.
As a member of the Lifecycle Marketing Acquisition team, you will create and implement lifecycle strategies designed to acquire, engage and onboard new users for long term business growth. In addition, you will collaborate on broader cross-functional initiatives with Product Marketing, Go-to-Market and partner teams.
What You'll Do:
What you need to succeed:
At Adobe, you will be immersed in an exceptional work environment that is recognized around the world. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.
If you're looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.
Adobe is an equal opportunity and affirmative action employer. We welcome and encourage diversity in the workplace regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other characteristics protected by law.
Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $100,100 -- $206,400 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).
In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
Internal Opportunities
Creativity, curiosity, and constant learning are celebrated aspects of your career growth journey. We're glad that you're pursuing a new opportunity at Adobe
Put your best foot forward:
1. Update your Resume/CV and Workday profile – don't forget to include your uniquely 'Adobe' experiences and volunteer work.
2. Visit the Internal Mobility page on Inside Adobe to learn more about the process and set up a job alert for roles you're interested in.
3. Check out these tips to help you prep for interviews.
4. If you are applying for a role outside of your current country, ensure you review the International Resources for Relocating Employees on Inside Adobe, including the impacts to your Benefits, AIP, Equity & Payroll.
Once you apply for a role via Workday, the Talent Team will reach out to you within 2 weeks. If you move into the official interview process with the hiring team, make sure you inform your manager so they can champion your career growth.
At Adobe, you will be immersed in an exceptional work environment that is recognized around the world. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you're looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.
Adobe is an equal opportunity and affirmative action employer. We welcome and encourage diversity in the workplace regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other characteristics protected by law.
If you have a disability or special need that requires accommodation to navigate our internal careers site or to complete the application process, please contact