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Sales and Marketing Director - Mooresville, United States - Senior Helpers
Description
Senior Helpers Lake Norman continues to grow and needs your experience and leadership in Sales and Marketing in the Lake Norman Area
The Senior Helpers Sales and Marketing Director will be responsible for generating new client leads and closing service calls through cold calling and generating productive referral sources.
This will be accomplished through developing, maintaining, and expanding relationships with the professional community who are in a position to refer potential clients to the company and through maintaining and developing new marketing methods.
Reports To:
Owner/President
Pay Rate:
$80,000 - $110,000
The Sales and Marketing Director will be reporting to the Owner/President of the company.
Qualifications
Current RN license strongly preferred with demonstrated experience growing the Lake Norman Region in a related field
Bachelor's degree and three years of related work experience strongly preferred
Minimum of one-year experience in the home health industry developing and managing a sales strategy
Must have excellent organizational skills, attention to detail, and the ability to prioritize in a changing environment
Must have excellent phone skills and follow-up skills with prospects and key influence center personnel
Proactive problem prevention and issue resolution leadership ability
Proficiently in Microsoft Word, Excel, Internet, and Outlook required
Ability to learn other software programs quickly
Strong verbal and written communication skills required
Ability to work independently and as part of a team
Primary Responsibilities(including, But Not Limited To)
Identify all local influence centers (hospitals, nursing homes, assisted living with rehabilitation or respite care, doctors' offices, and other health providers) to determine lead sources
Develop and manage new lead sources per blueprint and sales strategy
May perform client assessments; coordinate with the office staff to ensure client starts in a timely manner
Personally, visit and arrange meetings with people responsible for or in a position to refer clients, this includes private, public, and non-profit organizations
Utilizes monthly marketing calendar to coordinate activity with national focus
Arrange presentations of Senior Helpers services at staff meetings in hospitals, nursing homes, doctor's offices, and private companies
Attend trade shows, conferences, networking events representing Senior Helpers services. Network with others in the industry to develop additional lead sources
Assist in coordinating various marketing methods including, direct mail, print ads, networking, and develop new methods of marketing
Maintain and manage a Customer Relationships Management (CRM) system
We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
