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    Sr. Lead Marketing Database Analyst - Boise, United States - Idaho State Job Bank

    Idaho State Job Bank
    Idaho State Job Bank Boise, United States

    3 weeks ago

    Idaho State Job Bank background
    Description
    Sr.

    Lead Marketing Database Analyst at Lumen in Boise, Idaho, United States Job Description About Lumen Lumen is guided by our belief that humanity is at its best when technology advances the way we live and work.

    With 450,000 route fiber miles serving customers in more than 60 countries, we deliver the fastest, most secure global platform for applications and data to help businesses, government and communities deliver amazing experiences.

    Learn more about Lumen's network, edge cloud, security and communication and collaboration solutions and our purpose to further human progress through technology at , LinkedIn:
    /lumentechnologies, Twitter:
    @lumentechco, Facebook: /lumentechnologies, Instagram: @lumentechnologies and YouTube: /lumentechnologies. The Role The Sr Lead Marketing Database Analyst will create targeting to support our priority campaigns and initiatives across for our enterprise channels and marketing programs. Using their experience to work across scrum agile teams to gather input and translate that into an ideal customer profile; query databases to analyze internally and externally derived information sources to establish data centric rational for customer insight and targeting lists. This role is critical to the success of our campaigns and initiatives in targeting across a variety of marketing tactics and sales-driven customer engagements. The Main Responsibilities + Experienced B2B marketer, preferably with technology products or services (IT, cloud, services, hardware, etc). + Demonstrable experience dealing with market segmentation, data sourcing, and analysis. + Basic SQL knowledge/experience; demonstratable experience working with MySQL (or like tool); preferred experience using Alteryx (GUI tool for data sourcing and blending) - this position will be working daily with Oracle data tables and relational database such as for internal or first party data, as well as second party data such as ABM/ABX signals, and third-party data such as Dun & Bradstreet data. + Position will focus on the development of targeting, data sourcing and data blending to identify the appropriate targets for marketing campaigns and programs (includes both marketing and sales initiatives) and providing those target lists to various stakeholders across marketing and sales or customer success teams. + Candidate will need to be initiative-taking in collaborating with a matrixed team to align against a campaign's Ideal Customer Profile and create appropriate targeting across a range of firmographic, technographic, and channel requirements. Understanding of different data tables and available data to blend for improved targeting is key to successful targeting. + Elevated level of experience dealing with relational databases and big data sets; extensive experience dealing with Excel pivot tables, and the ability to communicate complex data blending and target characteristics to a matrixed team that may not have experience with relational databases or pivot tables. What We Look For in a Candidate + 8+ years of working experience preferred in relevant B2B marketing field. + Bachelor's or Master's degree in marketing, business, or a related field. + Creative thinking and a passion for innovation in marketing, database marketing and data-driven insights + Strong analytical skills with the ability to interpret data, extract insights, and make data-driven decisions. + Excellent communication and people skills to collaborate effectively with cross-functional teams and senior stakeholders. + Strong project management skills with the ability to prioritize and manage multiple initiatives simultaneously. + Strong collaborator with an ability to plan, influence and execute in a highly matrixed environment. + Ability to react and adapt to changes in business priorities in a dynamic and challenging environment. + Basic SQL programming experience + Experience working extensively with Oracle data tables in SQL + Familiarity in Scrum Agile is preferred and valuable. + Alteryx experience is valuable + Salesforce experience is valuable Compensation The starting salary for this role differs based on the employee's primary work location. Employees typically do not start at the top of the range, though compensation depends on each individual's qualifications. Location Based Pay Ranges $94,420 - $125,890 in these states: AR ID KY LA ME MS NE SC SD $99,390 - $132,510 in these states: AL AZ FL GA IA IN KS MO MT ND NM OH OK PA TN UT VT WI WV WY $104,360 - $139,140 in these states: CO HI MI MN NC NH NV OR RI $109,330 - $145,770 in these states: AK CA CT DC DE IL MA MD NJ NY TX VA WA As with the pay range variety that's based on the region of a country, specific offers are determined by various factors such as experience, education, skills, certifications and other business needs


    Requisition #:

    When applying for a position, you may be subject to a background screen (criminal records check, motor vehicle report, and/or drug screen), depending on the requirements for the position.

    More information on what's included in these checks can be found in the Post Offer section of our FAQ page (. Job-related concerns noted in the background screen may disqualify you from the new position or your current role. Background results will be evaluated on a case-by-case basis.

    EEO Statement We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, marital status, family status, pregnancy, or other legally protected status (collectively, 'protected statuses').

    We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.


    NOTE:

    Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

    Disclaimer The above job definition information has been designed to indicate the general nature and level of work performed by employees within this classification.

    It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

    Job duties and responsibilities are subject to change based on changing business needs and conditions.


    Salary Range Salary Min :

    94420 Salary Max :
    This information reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual pay is based on skills, experience and other relevant factors. This position is eligible for either short-term incentives or sales compensation. Director and VP positions also are eligible for long-term incentive. To learn more about our bonus structure, you can view additional information here. ( We're able to answer any additional questions you may have as you move through the selection process.

    As part of our comprehensive benefits package, Lumen offers a broad range of Health, Life, Voluntary Lifestyle and other benefits and perks that enhance your physical, mental, emotional and financial wellbeing.

    You can learn more by clicking here.

    (Note:

    For union-represented postings, wage rates and ranges are governed by applicable collective bargaining agreement provisions. To view full details and how to apply, please login or create a Job Seeker account
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