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    Social Strategist - Boston, United States - McCann New York

    McCann New York
    McCann New York Boston, United States

    3 weeks ago

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    Description

    SOCIAL STRATEGIST

    Boston, MA

    About Us:

    At McCann New York, we have a long history of championing Truth Well Told. We believe that understanding consumers based on truth is key to creating enduring brands. Our portfolio includes iconic projects like Coca-Cola's global campaigns and Mastercard's 'Priceless' moments. We are a team that is passionate, inclusive, and curious, with a good sense of humor. Our focus is on producing impactful work that drives business results. Recognized as a top-performing agency in New York and North America, as well as earning prestigious industry accolades, we are committed to innovation and excellence.

    The Opportunity

    We are seeking a Social Strategist to join our team. In this role, you will work closely with a leading global brand in Boston, MA, contributing to award-winning marketing initiatives.

    The Social Strategist will play a key role in developing and executing comprehensive social media strategies across various platforms. Responsibilities include:

    • Collaborating with internal and external stakeholders to create effective social media strategies
    • Managing projects, campaigns, and partnerships
    • Executing campaigns and ensuring timely delivery of assets
    • Analyzing campaign performance and optimizing strategies

    Your Role

    • Partner with teams to develop and implement social media strategies
    • Manage projects and campaigns, working with internal and external partners
    • Lead project management activities from planning to execution
    • Ensure successful delivery of campaigns and initiatives
    • Create and analyze reports for campaign performance

    Requirements

    • Passionate about social media and marketing trends
    • Experience with social media platforms like LinkedIn, Meta, YouTube
    • Familiarity with CRM tools such as Sprinklr or Hootsuite
    • Prior experience in social media marketing or at an agency
    • Strong copywriting skills
    • Background in financial services marketing
    • Ability to manage multiple tasks with attention to detail
    • Excellent communication skills
    • Strong project management abilities

    Commitment to Diversity and Inclusion

    Our dedication to creativity and innovation drives us to cultivate a diverse and inclusive workplace. We believe in the power of varied perspectives to create impactful work and promote equity in the communities we engage with.

    McCann is an Equal Opportunity Employer

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