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    Marketing Specialist - Philadelphia, United States - Career Shepherd

    Career Shepherd
    Career Shepherd Philadelphia, United States

    2 weeks ago

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    Description
    This is a remote position.

    DISCLAIMER:This job posting is intended for active pooling of candidates who will become part of our talent pool. Your qualifications will be assessed against both current and future job openings. Should your application align with a role that corresponds to your skills and experience, and an opportunity arises, our recruitment team will reach out to you immediately. Please note that this does not guarantee immediate placement or contact. Additionally, we exclusively consider applications from individuals who are currently reside in the US/Canada during their application process.

    Annual Salary:$70k to $80K

    Experience:1 to 3+ years

    What You Will Do:

    In this position, you will be at the forefront of driving our customer strategy, with a primary focus on crafting and executing integrated marketing and channel campaigns.
    • Drive Strategic Planning: You'll play an essential role developing customer calendars and strategic go-to-market plans. Collaborating with global teams in communication, marketing, pricing, and product, you'll craft comprehensive strategies that align with our objectives.
    • Balance Messaging and Promotion: You'll be tasked with finding the right equilibrium between messaging and promotional strategies. Your goal is to create effective marketing campaigns and offers that closely align with our strategic and business goals.
    • Seek Continuous Improvement: Innovation is a key driver. You'll focus on evolving our go-to-market strategies, with a particular emphasis on use-case and product-category perspectives. This involves exploring new growth opportunities and adapting to changing market dynamics.
    • Collaborate with Marketing Channels and Creatives: Close collaboration with various channel teams (Email, Site, Display, Search, Social, etc.) and creative partners is essential. Together, you'll bring integrated marketing campaigns to fruition, translating ideas into practical executions.
    • Build Cross-Functional Relationships: Building solid relationships across the organization is a core aspect of your role. You'll work closely with teams such as marketing team, brand strategy, channel marketing, creative, and product and pricing groups to achieve our objectives.

    Your Qualifications:

    • Educational Background: A Bachelor's degree in Marketing, Communications, Business, or a related field lays a solid foundation for this role, but we also value diverse educational backgrounds that bring unique perspectives.
    • Marketing Experience: You should have a minimum of 1 year of marketing experience, which includes hands-on involvement in managing marketing campaigns. This experience equips you with the insights and skills needed to thrive in this dynamic role.
    • Quick Learning: This role offers a unique opportunity to rapidly expand your marketing and business strategy skill set. We're looking for individuals who are quick learners and eager to embrace new challenges.
    • Self-Starting Prowess: As a self-starter, you'll exhibit a proactive approach to your work. We value individuals who take the initiative to seize opportunities and drive projects forward independently.
    • Organizational Mastery: Strong organizational and project management skills are essential. You'll be responsible for juggling multiple projects simultaneously, ensuring that each one progresses smoothly and effectively.
    • Creative Innovation: We seek individuals who bring both creativity and innovation to their work. Your ability to think outside the box and introduce fresh ideas will drive our marketing initiatives to new heights.
    • Data-Driven Decision-Making: You have a data-forward mindset that allows you to analyze performance metrics, customer insights, and market trends. Your ability to translate data into actionable strategies is a valuable asset in shaping effective marketing campaigns and driving business growth.
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