- Lead the development and execution of global ABM campaigns
- Build 'campaign-in-a-box' initiatives, providing comprehensive resources for seamless global campaign activation
- Lead the creation of 1:1 and 1:few ABM campaigns, ensuring personalized and targeted approaches for specific account segments
- Develop campaign and ABM strategies aligned with business goals, ensuring consistency across regions
- Utilize data-driven insights to optimize ABM and campaign strategies
- Work closely with Corporate Marketing and Field Teams to ensure seamless integration of campaigns across channels and regions
- Collaborate with internal and external partners to enhance the effectiveness of global campaigns and ABM initiatives.
- 5+ years of professional experience in B2B Marketing, ABM, or similar
- Proven experience in demand generation for SaaS companies
- Strong understanding of ABM principles and experience implementing 1:1 and 1:few ABM campaigns
- Experience in Performance Marketing, Event Marketing & Email Marketing, and Digital Marketing
- Experience with 6sense and other account based marketing technologies
- Strong understanding of Marketing Data & Analytics.
- Comfortable working with marketing automation tools, CRM systems to track, measure, and report on campaign performance.
- Excellent communication and collaboration
- Initiative, reliability and team spirit as well as a good sense of humor and creativity
- Nice to have: industry marketing experience
- Competitive compensation - Base Salary range for this position: $129,600 USD - $145,800 USD per year before bonuses. The company also offers for this position a 15% annual bonus paid quarterly subject to the terms of the applicable bonus plan.
- Flexible Paid Time Off & generous paid & unpaid leave policies
- Excellent medical, dental, and vision options
- 401(k) matching, life insurance, commuter benefits, and parental leave plans
- Collaborative, transparent and fun loving office culture
- Accelerated professional development and growth programs
-
Marketing Manager
1 week ago
PRTNR Recruiting, Inc. Miami, United StatesA growing women's lifestyle and resort brand is seeking a dynamic and experienced Marketing Manager to lead and oversee their comprehensive marketing efforts. The ideal candidate will be a strategic thinker with a proven track record of developing and implementing effective marke ...
-
Marketing Manager
1 week ago
Arquitectonica Miami, United StatesCompany Description · Arquitectonica is an award-winning, design-focused architecture and planning firm with a worldwide practice of 700+ employees located in eleven offices. Our Miami Headquarters is seeking an experienced marketing manager with 5-7 years experience to join our ...
-
Market Manager
1 week ago
Morgan Stanley Miami, United StatesPOSITION SUMMARY: · The primary focus of the Market Manager role is to drive revenue, increase profit before taxes within their branch and other assigned branches in the market, and manage risk within their branch and other assigned branches in the market. Job functions also incl ...
-
Marketing Manager
2 weeks ago
KW Property Management & Consulting Miami, United StatesAs a team member of KW PROPERTY MANAGEMENT & CONSULTING, you are expected to understand and support the mission statement of the company and practice our GREAT values every day. These values include but are not limited to greeting and smiling; showing respect with name recognitio ...
-
Marketing Manager
2 weeks ago
Unique Vacations Miami, United States Full timeDO WHAT YOU LOVE · Unique Vacations, Inc. · -- an affiliate of the worldwide representative for Sandals Resorts and Beaches Resorts -- is seeking a forward-thinking Marketing Manager to join its remarkable Miami-based, in-house team. · WHO ARE WE? · Unique Vacations, Inc. is ...
-
Marketing Manager
2 weeks ago
Red Carrot Miami, United StatesThe Marketing Manager is pivotal in leading marketing and communications teams supporting our federal government clients. The Marketing Manager will manage client relationships, as well as provide leadership and coaching for direct reports. The Marketing Manager will develop and ...
-
Marketing Manager
1 week ago
Loving Life Now Miami, United States Full timeSeeking motivated Passionate, Individual With Marketing Manager Experience · Exciting Opportunity: Join our Global Company for Personal & Leadership Development · Are you an enthusiastic and driven self-starter ready to advance your career? Are you passionate about personal and ...
-
Marketing Manager
2 weeks ago
Unique Vacations Miami, United StatesDO WHAT YOU LOVE · Unique Vacations, Inc. - an affiliate of the worldwide representative for Sandals Resorts and Beaches Resorts - is seeking a forward-thinking Marketing Manager to join its remarkable Miami-based, in-house team. · WHO ARE WE? · Unique Vacations, Inc. is an af ...
-
Marketing Manager
2 weeks ago
Unique Vacations Miami, United StatesDO WHAT YOU LOVE · Unique Vacations, Inc. - an affiliate of the worldwide representative for Sandals Resorts and Beaches Resorts - is seeking a forward-thinking Marketing Manager to join its remarkable Miami-based, in-house team. · WHO ARE WE? · Unique Vacations, Inc. is an af ...
-
Market Manager
1 week ago
Quantilus Miami, United StatesJob Description · A global consumer-brands company that has grown over 3,000% in the last 2 years seeks a Market Manager to do the following in the Miami area: Conduct thorough market research to identify trends and opportunities. · Work with Marketing to implement strategic pl ...
-
Marketing Manager
2 days ago
Arquitectonica Miami, United StatesCompany Description · Arquitectonica is an award-winning, design-focused architecture and planning firm with a worldwide practice of 700+ employees located in eleven offices. Our Miami Headquarters is seeking an experienced marketing manager with 5-7 years' experience to join o ...
-
Marketing Manager, Miami
1 week ago
Northeastern University Miami, United StatesAbout the Opportunity · JOB SUMMARY: · The Marketing Manager is responsible for creating, deploying, tracking, and measuring integrated marketing strategies for degree program and audience-specific initiatives offered at Northeastern University, with a primary focus in the Miam ...
-
Trade Marketing Manager
1 week ago
Club Med North America Miami, United StatesJOB OVERVIEW · Join a creative and vibrant marketing team that is passionate about crafting innovative messages and creating disruptive campaigns, in order to maintain Club Med's position as a pioneer in the all industry. · Are you a passionate, creative type who thrives in dyn ...
-
Senior Marketing Manager
2 weeks ago
The Subway Miami, United StatesRegion: Miami, FL USA · Ready for a fresh, new career? Look no further because one of the world's most iconic brands can help you get there. · Why Join Us? · At Subway, "better" is baked into our DNA. We are a brand that believes in continued improvement ... in our lives, our ...
-
Digital Marketing Manager
2 weeks ago
New Health Partners Miami, United StatesCompany Description · New Health Partners is a Health Insurance Broker Agency located in Miami, FL. We specialize in forming true partnerships with agents, carriers, and providers, utilizing technology and data to deliver targeted member growth. Our core products include Medicare ...
-
Marketing Account Manager
1 week ago
FirmPilot Miami, United StatesMarketing Account Manager (Digital Marketing: SEO, PPC, etc.) · Company: FirmPilot AI · Website: · Location: In-Person in Miami (Wynwood, Miami Office) · About FirmPilot AI: · FirmPilot AI is one of the fastest growing AI marketing startups at the forefront of generative AI buil ...
-
Marketing Content Manager
2 weeks ago
Quantfury Miami, United StatesMarketing Content Manager · Quantfury is a fintech company that develops and supports the Quantfury global brokerage, with a monthly trading volume above 15 billion dollars. · Quantfury is seeking an ambitious, creative, experienced and product-focused individual with a backgro ...
-
Sr Manager of Marketing
1 week ago
ACCUR Recruiting Services Miami, United StatesCompany Description · Our client for this Sr Manager of Marketing is a dynamic and innovative leader in the beauty industry. · Objective of the Role · The primary objective of the Senior Marketing Manager position is to lead the marketing operations in the US market. This role i ...
-
Digital Marketing Manager
2 weeks ago
New Health Partners Miami, United StatesCompany Description · New Health Partners is a Health Insurance Broker Agency located in Miami, FL. We specialize in forming true partnerships with agents, carriers, and providers, utilizing technology and data to deliver targeted member growth. Our core products include Medicare ...
-
Regional Marketing Manager
1 week ago
DLA Piper Miami, United StatesDLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Job applicant poster vi ...
Global ABM Senior Marketing Manager - Miami, United States - Meltwater
Description
Description
Meltwater is a leading global provider of media, social, and consumer intelligence software solutions. We are looking for an experienced professional to join our growing team as the Global ABM Senior Marketing Manager. This key role combines leadership in global demand generation campaign management with expertise in account-based marketing & experiences (ABM/ABX), driving our business's growth and market positioning. In this position, you will report directly to the Sr. Director of Global Enterprise & ABM and collaborate closely with cross-functional teams. You will play a pivotal role in aligning our global marketing ABM strategy with overarching business objectives while overseeing the successful execution of ABM campaigns tailored to our enterprise segment. As the Global ABM Senior Marketing Manager, you will lead the development and execution of global campaigns in collaboration with the field marketing, corporate marketing, and sales teams. You'll also be responsible for building 'campaign-in-a-box' initiatives, providing comprehensive resources for seamless global campaign activation. Additionally, you'll lead the creation of 1:few and 1:1 ABM campaigns, ensuring personalized and targeted approaches for specific account segments. You will develop and execute ABX programs to attract and grow target accounts from our Enterprise segment. Leverage 6sense intent data to inform account based marketing campaigns and content creation for different personas in our key buying committees. The key for this role is collaboration with sales teams. You will work closely with the sales teams to understand their needs, align demand generation efforts with sales targets, and provide them with the necessary tools, resources and support to convert leads into customers. Collaboration will be essential to ensuring a seamless handoff between marketing and sales. Your area of responsibility includes:
