- Market Research
- Identify potential brokers for new business opportunities through comprehensive market analysis, as well as using location data to target consumers in specific areas.
- Utilize Nielsen and other relevant market research resources to gather data and insights, providing valuable inputs for marketing strategies.
- Conduct competitor analysis to stay informed about industry trends, market dynamics, and emerging opportunities, providing actionable insights to support strategic decision-making.
- Marketing
- Assist in the development and refine the onboarding and re-onboarding processes for new and existing clients, ensuring a seamless and efficient experience.
- Assist in the development and execution of market research projects, including NPS surveys, to gain deeper understanding of target audience preferences and behaviors.
- Reporting and Recommendations
- Coordinate with the Business Analyst to develop and maintain robust reporting mechanisms, measuring the effectiveness of marketing campaigns and initiatives.
- Stay Updated
- Stay up to date with industry trends, tools, market research methodologies to continuously enhance skills and the team's capabilities and driving innovation.
- Performs other related duties assigned by Senior Marketing Manager and SVP, Marketing.
- At least 2 years of experience in a marketing support role.
- Bachelor's degree in Marketing, Business Administration, or related field.
- Proven experience in market research.
- Proficiency in utilizing market research platforms.
- Strong analytical skills with the ability to interpret complex data and generate actionable insights and recommendations.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
- Detail-oriented and organized, capable of managing multiple projects simultaneously in order to meet deadlines.
- Self-motivated with a proactive approach to problem-solving and decision-making.
- Familiarity with CRM software and data analysis tools is a plus.
- Relevant experience with professional references
- Interest in working in a hybrid, corporate environment/office setting
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Marketing Coordinator - North Kingstown, United States - Falvey Insurance Group
Description
Job Description
Job DescriptionSummary of PositionFalvey Insurance Group is seeking a talented and experienced Marketing Coordinator to join their award-winning marketing team. As our Marketing Coordinator, your primary focus will be to conduct in-depth market research to inform our marketing initiatives. You will work closely to identify market opportunities, assist in crafting onboarding processes, and contribute to the expansion of our business. Plus, perform general support of the department.Position FunctionsPowered by JazzHR
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