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    Senior Digital Content Specialist - New York, United States - InkHouse

    InkHouse
    InkHouse New York, United States

    1 day ago

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    Description


    Inkhouse is an integrated PR agency for innovative thinkers, creators and leaders who believe in the power of stories to effect positive change.

    We bring new ideas to market. We were founded in 2007 and have grown to an agency of more than 120 people across six offices. Find us in the real world in Boston, New York, San Francisco, SanDiego,Seattle and Denver, and in the digital one at

    .

    In 2023, Inkhouse joined Berlin Rosen Holdings, a new kind of strategic communications network. Through our agency partnerships with

    Berlin Rosen ,

    Onward ,

    Derris ,

    M18 ,

    Glen Echo Group

    and


    Message Lab , we have expanded our reach in DEI consulting and the consumer, lifestyle, real estate, hospitality and public affairs sectors.


    We're looking for people with innovative ideas about where media relations, social media, content and creative services are going next.

    Our business changes quickly, so Inkhouse must too. We've created a workplace in which everyone has permission to risk failure in service of big ideas. That's the only way they get discovered. Our

    11 company values

    serve as the foundation for how we work and how our people grow.


    Job Summary:
    The

    Senior Digital Specialist


    will be the subject matter expert on integrated teams as well as the organizational glue when it comes to social media, content creation and execution.

    The incumbent will work with some of the most exciting companies in technology, consumer, healthcare and professional services, helping to build brand leaders and develop new approaches to driving awareness.


    Job Responsibilities :
    Development of social strategy with oversight from the Digital Manager, Director or VP on the account

    Still rolls up their sleeves developing social media content calendars for all channels - organic and paid (Facebook, Instagram, Twitter, LinkedIn, etc.), and is able to proof and provide constructive feedback to junior team members

    Set up and monitor social media ads (Twitter, LinkedIn, Instagram, and Facebook), and/or search/display ads (e.g. Google Ads) -

    prior experience required

    Create and execute strong ad recommendations and audience development with supporting validation

    Develop and execute media plans

    Oversee and analyze campaigns, and change recommendations to maximize performance

    Work with clients to communicate campaign progress, updates, and optimizations

    Manage maintenance and changes to media plans

    Research, report, and analyze campaign data

    Keyword research (preferred)

    Carefully reads the news each day to identify relevant, new social trends for clients, and is able to manage and execute real-time recommendations in a timely manner

    Produces clean copy with minimal edits

    Manages design projects for social clients from concept to completion (Canva experience preferred)

    Effective Interdepartmental communication (PR, Design, Content)

    Creates social strategy for live event coverage for clients

    Lead client calls and effectively address questions and/or concerns


    Job Requirements:
    B.S./B.A. in marketing, communications, or related field

    5-6 years of progressive experience in social media, bonus for some agency experience

    Experience in technology, consumer, healthcare and/or professional services

    Excellent writing skills

    Strong social media skills

    Ability to organize and manage multiple client responsibilities


    Salary Range:
    $65,000-$88,000 (depending on experience)


    Benefits & Perks:


    The sign at the front desk at our headquarters reads, "Work Hard & Be Nice to People." At Inkhouse, culture is our business model.

    We believe that great work is contingent on two things:
    the ability to come as you are, and the freedom to disconnect. Creativity requires perspective, and hard work needs to be balanced with mental space.

    We try to be on the forefront of progressive benefits including generous paid family leave, unlimited vacation, and dogs in the office.

    Check out the rest of our benefits, both the things you need and the things you want,

    here.


    Inkhouse is committed to creating a diverse and inclusive workplace that is reflective of the communities in which we work and the clients that we serve.

    We seek to bring together people of varying backgrounds, skills, and experience, recognizing that this leads to a diversity of thought that fuels creativity and enables people to do their best work.

    BIPOC, LGBTQIA+ and non-traditional candidates are strongly encouraged to apply.

    Inkhouse is also committed to the full inclusion of all qualified individuals. As part of this commitment, we will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR at

    .

    #J-18808-Ljbffr


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