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Senior Digital Content Specialist - New York, United States - InkHouse
Description
Inkhouse is an integrated PR agency for innovative thinkers, creators and leaders who believe in the power of stories to effect positive change.
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In 2023, Inkhouse joined Berlin Rosen Holdings, a new kind of strategic communications network. Through our agency partnerships with
Berlin Rosen ,
Onward ,
Derris ,
M18 ,
Glen Echo Group
and
Message Lab , we have expanded our reach in DEI consulting and the consumer, lifestyle, real estate, hospitality and public affairs sectors.
We're looking for people with innovative ideas about where media relations, social media, content and creative services are going next.
11 company values
serve as the foundation for how we work and how our people grow.
Job Summary:
The
Senior Digital Specialist
will be the subject matter expert on integrated teams as well as the organizational glue when it comes to social media, content creation and execution.
The incumbent will work with some of the most exciting companies in technology, consumer, healthcare and professional services, helping to build brand leaders and develop new approaches to driving awareness.
Job Responsibilities :
Development of social strategy with oversight from the Digital Manager, Director or VP on the account
Still rolls up their sleeves developing social media content calendars for all channels - organic and paid (Facebook, Instagram, Twitter, LinkedIn, etc.), and is able to proof and provide constructive feedback to junior team members
Set up and monitor social media ads (Twitter, LinkedIn, Instagram, and Facebook), and/or search/display ads (e.g. Google Ads) -
prior experience required
Create and execute strong ad recommendations and audience development with supporting validation
Develop and execute media plans
Oversee and analyze campaigns, and change recommendations to maximize performance
Work with clients to communicate campaign progress, updates, and optimizations
Manage maintenance and changes to media plans
Research, report, and analyze campaign data
Keyword research (preferred)
Carefully reads the news each day to identify relevant, new social trends for clients, and is able to manage and execute real-time recommendations in a timely manner
Produces clean copy with minimal edits
Manages design projects for social clients from concept to completion (Canva experience preferred)
Effective Interdepartmental communication (PR, Design, Content)
Creates social strategy for live event coverage for clients
Lead client calls and effectively address questions and/or concerns
Job Requirements:
B.S./B.A. in marketing, communications, or related field
5-6 years of progressive experience in social media, bonus for some agency experience
Experience in technology, consumer, healthcare and/or professional services
Excellent writing skills
Strong social media skills
Ability to organize and manage multiple client responsibilities
Salary Range:
$65,000-$88,000 (depending on experience)
Benefits & Perks:
The sign at the front desk at our headquarters reads, "Work Hard & Be Nice to People." At Inkhouse, culture is our business model.
the ability to come as you are, and the freedom to disconnect. Creativity requires perspective, and hard work needs to be balanced with mental space.
We try to be on the forefront of progressive benefits including generous paid family leave, unlimited vacation, and dogs in the office.
Check out the rest of our benefits, both the things you need and the things you want,here.
Inkhouse is committed to creating a diverse and inclusive workplace that is reflective of the communities in which we work and the clients that we serve.
We seek to bring together people of varying backgrounds, skills, and experience, recognizing that this leads to a diversity of thought that fuels creativity and enables people to do their best work.
BIPOC, LGBTQIA+ and non-traditional candidates are strongly encouraged to apply.Inkhouse is also committed to the full inclusion of all qualified individuals. As part of this commitment, we will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR at
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