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Product Marketing Specialist - Boston, United States - PTC
Description
Our world is transforming, and PTC is leading the way.Our software brings the physical and digital worlds together, enabling companies to improve operations, create better products, and empower people in all aspects of their business.
Our people make all the difference in our success.Today, we are a global team of nearly 7,000 and our main objective is to create opportunities for our team members to explore, learn, and grow - all while seeing their ideas come to life and celebrating the differences that make us who we are and the work we do possible.
PTC is seeking a CAD Marketing Specialist to join our Product Marketing team. This is an exciting time to join PTC as we redefine the CAD market with Artificial Intelligence, Generative Design, Design for Sustainability, Simulation, Advanced Manufacturing and so much more
As a part of our product marketing team, you will be a storyteller, building engaging messaging and technical content for internal and external audiences.
You will work closely with our software product management, web, demand generation, social media, and field marketing teams to help define our voice in the market and drive quality engagements with customers and prospects.
Specific responsibilities include:
Develop an understanding of the CAD industry, end-user pain points and PTC software capabilities.
Project manage the marketing activities associated with our annual launch cycle.
Coordinate with our product management colleagues on the delivery of critical product information.
Communicate this technical information in a manner appropriate for both internal stakeholders and external customers.
Align with global sales and marketing colleagues to deliver localized content to meet regional sales goals.
Assist in the marketing support of PTC's bi-annual LiveWorx corporate event.
Coordinate with demand generation, web, and content creators to generate a continuous flow of impactful marketing assets to drive quarterly sales opportunities.
Align with channel marketing colleagues to support global partner requirements.The ideal candidate:
2+ years' experience in a marketing role.
Familiarity with B2B software marketing, including coordination between product management and downstream sales and marketing colleagues.
Strong project management skills, priority-setting capability, and the ability to manage multiple projects in a fast-paced environment.
Curious and detail oriented; you enjoy working with data, technology, software, and manufacturing.
Self-starter, motivated and excited to roll up your sleeves.
Bachelor's degree in marketing, communications, or related field.
This individual contributor role is based in PTC's Boston Seaport headquarters, and applicants should reside within the greater Boston, Massachusetts area.
As a global company that values and respects all identities, cultures, and perspectives, we strive to create an inclusive PTC for ALL through an environment where everyone feels like they belong and are empowered to bring their true, authentic selves to work.
Proud to be an Equal Opportunity and Affirmative Action Employer, we welcome applicants from all backgrounds and hire without regard to race, national origin, religion, age, color, ethnicity, ancestry, marital status, sex (including pregnancy), sexual orientation, gender identity, gender expression, genetic identity, disability, veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
Life at PTC is about more than working with today's most cutting-edge technologies to transform the physical world.It's about showing up as you are and working alongside some of today's most talented industry leaders to transform the world around you.
If you share our passion for problem-solving through innovation, you'll likely become just as passionate about the PTC experience as we are.
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