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Jersey City

    Senior Marketing Strategy Manager - Jersey City, United States - Hamlyn Williams

    Hamlyn Williams
    Hamlyn Williams Jersey City, United States

    Found in: Appcast US C2 - 5 days ago

    Default job background
    Accounting / Finance
    Description

    Our client is a cutting-edge financial technology company revolutionizing the way people manage their finances. We are dedicated to empowering individuals and businesses with innovative solutions that simplify banking and investing. They are currently seeking a talented Senior Marketing Strategy Manager to join their dynamic team and drive strategic marketing initiatives to new heights.

    Responsibilities:

    • Craft and devise marketing strategies and comprehensive campaigns aimed at achieving ambitious growth objectives and meeting departmental KPIs.
    • Supervise the implementation of campaigns, encompassing digital media initiatives, advertising creatives, the development of media channels, influencer marketing, and content management.
    • Spot market opportunities to enhance awareness and foster trust within the local market. Analyze marketing data, such as digital media campaign metrics, customer lifetime value (LTV), and conversion rates, to inform the development of future, impactful marketing strategies.
    • Ensure the team remains abreast of current market data and campaign performance.
    • Collaborate closely with the headquarters and US teams, providing valuable insights and recommendations informed by the local perspective.
    • Partner with Legal and Compliance teams to uphold adherence to local regulations and corporate identity standards.

    Qualifications:

    • Minimum of 8 years of experience in marketing.
    • Familiarity with financial products and services preferred.
    • Strong negotiation skills and ability to articulate ideas effectively both verbally and in writing. Capable of fostering collaboration across departments.
    • Goal-driven, self-motivated, and collaborative team player, capable of thriving in a dynamic and fast-paced environment.

    For more information on this role, or if you're looking for your next opportunity and/or looking to hire please reach out:

    Jack Walsh | Associate Consultant | |

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