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    Sr. Marketing Automation Advisor - San Mateo, United States - TEEMA

    TEEMA
    TEEMA San Mateo, United States

    1 week ago

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    Description

    Job Description

    Job DescriptionJob Title: Sr. Marketing Automation AdvisorJob ID: MB Location: Remote
    Overview:Our client is seeking a Sr. Marketing Automation Advisorto join their team. As a Sr. Marketing Automation Advisor I, you will have held multiple marketing positions and are well versed in business acumen. You have the technical aptitude to design and implement 1:1 marketing programs to move leads through a "buyer's journey". You are comfortable analyzing the key causes of data integrity issues (accuracy, duplication and completeness), drive processes/systems that solve these issues and communicate them with confidence to the internal team. You are also comfortable moving a strategy forward with confidence.
    What you will be doing:
    • Design, build, and test complex workflows independently
    • Design and pull reports to create dashboards
    • Make recommendations to stakeholders based on actionable insights and analysis
    • Provide expertise and implement campaigns to build a best-in-class marketing database and increase engagement with customers over time, leveraging both marketing automation and general B2B marketing acumen
    • Design, automate, and execute Marketo campaigns
    • Act as Marketo Sandbox admin and assist in developing and training on more intermediate/advanced functions for consultants who are new to the field or who would like to receive refresher training.
    • Understand stakeholder objectives, share implementation plans, and deliver results in a timely manner
    • Develop playbooks for scaling similar deliverables (i.e., email preference center blueprints/processes, lead scoring, lead routing/mgmt., etc.) and training new consultants on how to utilize the playbooks for success.
    • Partner with local and global stakeholders to shape, build, and launch engaging email campaigns
    What you must have:
    • 7-9 years relevant experience
    • 5 years' experience in Marketo, including with migrations and integrations.
    • Marketo MCE Certification
    • Experience with SFDC or other CRMs
    • Experience in business analytics and data analysis
    • Excellent verbal, written and presentation skills
    • Process and quality orientation with exceptional attention to detail
    • Ability to collaborate and work in a cross-functional environment
    • Ability to effectively mentor other consultants for success.
    • Ability to effectively delegate work to other consultants so you can focus on client strategic objectives as requested.
    • Thrive in a fast-paced, iterative, deadline driven environment
    Nice to have:
    • Well-rounded marketing technologist familiar with/passionate about industry best practices
    • Experience in B2B marketing
    • Experience with other automation platforms
    • Experience in software or high-tech marketing is a plus
    • Strong analytical skills
    • Experience in working in a remote position
    For more information about TEEMA and to consider other career opportunities, please visit our website at
    By applying to TEEMA on any job portal implies you are entering into a business relationship with us and therefore grants TEEMA consent to send you further job updates or industry and company-related information.
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