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    Director of Programmatic Media - Chicago, United States - Aisle Rocket

    Aisle Rocket
    Aisle Rocket Chicago, United States

    1 week ago

    Default job background
    Marketing / Advertising / Public Relations
    Description

    WHO WE ARE

    Aisle Rocket is a cross-functional agency creating world-class customer journeys. Our work is fueled by data, ignited by creativity and driven by results. The Aisle Rocket crew is represented by diverse talents, backgrounds and expertise. We have one goal — to deliver breakthrough ideas and brand experiences that drive emotional connections with measurable impact. To do that, we live by our core values:

    We deliver work that we're proud of

    We are champions of our client's success

    We relentlessly pursue better

    We are hard on the work, not each other

    We win and lose together

    What we are looking for:

    We are seeking a Programmatic Media Supervisor to play a key role in our omni-channel media team. This team member will partner with a multidisciplinary team to deliver campaign strategies, test designs, manage in-market optimization and drive media innovation within our programmatic capability.

    What We Value

    A sense of curiosity. Embracing a growth mindset to push what can be possible.

    Ability to elevate others. Diverse thinking helps us accomplish shared goals.

    Focus on results. Deep-rooted in data while using creativity to grow the bottom line.

    Taking ownership. For yourself, your peers, our clients and our agency.

    Spark. Our people just have it. And if you do, we'd love to talk to you.

    What You'll Do:

    -Manage strategy and performance for programmatic DSP buying across display, native, video, audio and DOOH

    -Have knowledge of self–serve DSPs and other programmatic technology partners including planning tools, audience and platform inventory

    -Serve as key contact for platform partners and DSPs

    -Assist in delivering programmatic media innovation, best practices, process improvement, and collaboration across media and analytics centers of excellence

    -Partner with account services and strategy teams to drive the development of campaign strategy, testing and establishing KPIs/benchmarks

    -Provide day to day leader and advisory support for all programmatic advertising clients

    -Contribute to the success, retention and growth of a portfolio of clients across a wide range of business verticals (e.g. retail, ecomm, healthcare, financial services)

    -Monitor and optimize campaigns collaboratively with clients, media strategy teams, analytics and creative / UX

    -Activate a team of programmatic buying specialists including campaign budget management, performance pacing and rapid testing / iteration

    -Assist account and media strategy teams in multi-channel strategies

    -Experience curating inventory and audiences from public and private marketplaces

    -Contribute to quarterly business reviews, and annual planning

    -Attend weekly status meetings when needed

    What You Bring:

    -Minimum of 8 years experience programmatic advertising and DSP buying

    -Experience with programmatic channels, strategies, optimizations and reporting

    -Hands on keys management in various DSP platforms, YouTube and supporting technologies (measurement and identify management)

    -Experience in leveraging advanced quality and attention measurement tools such as IAS, MOAT, DoubleVerify as well as conducting brand / conversion lift studies

    -Experience with retail media, dynamic creative optimization, direct partnerships, PMPs and advising in a variety of capacities (e.g. managed services, in-house clients team)

    -Ability to leverage journey based advertising metrics including brand and performance measures

    -Experience managing and coaching programmatic buyers and ad ops teams

    -Ability to articulate programmatic concepts and recommendations to clients and internal stakeholders

    -Motivated by constantly changing media dynamics and a desire to challenge yourself to grow your skill set

    -Experience with other media channels a strong plus (e.g. social, terrestrial TV, affiliate, direct mail)

    -Multi-task effectively with precise attention to detail

    -Strong organizational and project management skills, in addition to excellent written and verbal communication skills, in a professional environment

    -Ability to anticipate and creatively resolve issues and identify opportunities

    -Exceptional team player possessing initiative and the ability to operate independently

    -BA/BS degree

    -Occasional out-of-state travel to clients

    WHAT WE OFFER

    Flexibility - We have a hybrid office policy centered around the work, the team and our clients. Employees work 2 days per week in an Aisle Rocket office and 3 days per week from a remote location.

    Open Ears - We take employee feedback seriously and have multiple channels to better understand what we do well and how we can improve.

    Culture Committee - Employees lead the charge on DEI, social events, community engagement, and employee wellness initiatives.

    Competitive Benefits - Multiple options for health plans based on your and/or your family's needs, plus a 401k match and paid parental leave.

    Summer Fridays - Summer is the best, and we want you to soak up that Vitamin D

    Aisle Rocket is proud to be an Equal Opportunity Employer. Aisle Rocket recruits qualified applicants without regard to race, color, religion, gender, age, ethnicity, national origin, protected veteran status, physical or mental disability, sexual orientation, genetic information, gender identity, marital status, pregnancy, citizenship status, or any other protected groups covered by federal, state or local laws.

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