- Data Management and Analysis: Utilize tools such as Salesforce, Marketo, Zoomingo, and UserGems to collect, clean, and analyze marketing data. Identify trends, measure campaign effectiveness, and provide actionable insights that drive strategic decisions.
- Campaign Management: Leverage platforms like Marketo and Outreach to assist in the development, execution, and analysis of targeted marketing campaigns across various channels (e.g., email, social media, web). Ensure alignment with overall marketing strategies and goals while working closely with marketing team members.
- Process Improvement: Identify and implement process improvements within the marketing function, using insights to optimize workflows across the buyer journey.
- Technology Management: Oversee the use and integration of marketing technology tools (including Salesforce, Outreach, ZoomInfo, Marketo, and UserGems), ensuring they are utilized effectively and aligned with marketing objectives. Act as a point of contact for troubleshooting and optimizing the use of these platforms.
- Reporting: Generate and present regular reports on marketing metrics and campaign performance using Salesforce and Outreach. Highlight key insights and recommendations for future marketing strategies.
- Project Management: Coordinate and manage marketing projects, balancing multiple priorities from various stakeholders.
- Bachelor's degree or equivalent work experience in marketing operations, analytics, or a similar role.
- Proficiency in Salesforce, Marketo, Outreach, ZoomInfo, and Excel is highly desirable.
- Strong analytical skills with the ability to collect, analyze, and interpret data to inform decisions.
- Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously in a fast-paced environment. Roll-up-your-sleeves approach with a willingness to take on "non-role-specific" duties as needed to support the team and business.
- Creative thinker with strong problem-solving skills and attention to detail.
- Strong communication skills, both written and verbal, with the ability to work effectively across teams and with stakeholders at all levels.
- Competitive base salary + Company-wide bonus program
- Generous and flexible time off and parental leave policies
- Health benefits - Medical, Dental, Vision and Life Insurance are 100% paid for employees
- 401K with a generous company match
- Amazing rewards and incentives – we love celebrating each other
- Commitment to community service with opportunities to give back
- A Best Places to Work company 6 years in a row and numerous other awards
- Access to brand new downtown office with 360 views of Austin, high-tech building gym, and nearby running trails
- Ongoing career development opportunities with our Learning & Development team
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Marketing Operations Analyst - Austin, United States - AlertMedia
Description
Do work that matters.
At AlertMedia, everything we do supports our mission: To save lives and minimize loss by facilitating timely communications when an emergency threatens personal safety and business continuity.
Our values which reflect our view on what's important and what's right include: We're humans not robots, Customers always come first, We work better together, Simplicity is our strength, Our reputation is priceless, Hard work pays off.
AlertMedia is looking for an impactful Marketing Operations Analyst to own and optimize our marketing tech stack, report on the efficacy of our marketing programs, and provide strategic insights via reporting out of Salesforce, Marketo, and Outreach. The Marketing Operations Analyst will work closely with stakeholders across the marketing team and other operational groups and gain a strong understanding of how data enters and flows through our system. They will build proficiency with many systems, including Salesforce, Zoominfo, Outreach, Marketo, and more.
As one of the fastest growing software companies in the nation, we're focused on finding the best talent and building the best team to continue accelerating our rapid growth to keep up with our demand
What you get to do every day:
What you bring to the role:
Why you'll love working at AlertMedia:
About AlertMedia:
AlertMedia is leading the evolution of employee safety for a modern workforce. We offer the most intuitive emergency communication software on the market with fully integrated threat warnings and employee safety monitoring. We believe any organization can improve safety and business outcomes during critical events by quickly identifying threats and simplifying fast, reliable communication to impacted audiences. We are headquartered in Austin, TX, and trusted by thousands of customers in over 100 countries—including DHL, British Petroleum, SurveyMonkey, and Walmart—to keep their people safe and connected anytime, anywhere.
We are an equal opportunity employer focused on creating a collaborative and exciting place for all to work. Ensuring a diverse, inclusive, and equitable workplace for all people is key to our success and core to our values. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
This is an amazing opportunity to be part of our wave of momentum and take our company, and your career, to the next growth stage. We'd love to get to know you better and share how we serve our amazing customers. For more information, please visit
Come join us in our mission to save lives and minimize loss through effective communication.
AlertMedia does not currently sponsor applicants for work visas.
Position is open for remote location except for in the following states: Alaska, Colorado, Hawaii, Louisiana, Montana, North Dakota, Oregon, West Virginia
