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    Brand Incubation and Product Innovation, Coordinator - New York, United States - Maesa

    Maesa
    Maesa New York, United States

    2 weeks ago

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    Description

    ABOUT MAESA
    Maesa is the world's largest independent beauty incubator, housing

    numerous

    , fast growing "it" brands within all categories of beauty. We are a high growth global company in the middle of the transition from founder

    lead

    to private equity owned. With an incubation flywheel ideating on new global brand launches, Maesa pushes creative and technical boundaries to deliver exceptional performance and

    establish

    global staying power.


    Maesa has a keen focus on marketing and white space analysis, which guides its thinking on marketing existing brands as well as development of new brands through its extremely unique structure.

    We are vertically integrated globally with

    in-house

    marketing, branding, product development/formulation, packaging design/engineering and regulatory.

    With a focus on modernity and sustainability, we design innovative solutions and make proactive choices to achieve environmental neutrality and consumer wellness.

    Maesa has mastered "commercializing creativity," making itself a leader in the fundamental revolutionary change in the beauty industry. Headquartered in New York and Paris, with

    additional

    offices in Los Angeles, Vienna, Dubai, Hong Kong, and Dongguan, Maesa employs about 400 team members worldwide.


    POSITION OVERVIEW
    We are

    seeking

    an individual

    to join

    our

    Brand

    Incubation & Product Innovation department

    for

    core

    fragrance

    private

    label

    brands.

    In this

    key

    role,

    the individual will

    support

    the

    day-to-day

    of the

    full

    product

    development

    cycle

    and

    marketing

    needs

    across

    a variety of

    pr

    ojects

    for several

    of our

    key

    outsourcing

    fragrance

    accounts.

    The ideal candidate has a passion for

    product

    ,

    m

    aintains

    a high level

    of organization,

    demonstrates

    strong communication

    and client management skills,

    thrives in high-paced environments, an

    d

    loves the details of a project.


    The ability to function within deadlines while working both independently and as a part of a team is essential for success.

    This role will work closely and collaborate with

    internal

    cross

    functional team members

    ,

    as well as

    lead communication

    and

    follow-ups

    with

    brand

    stakeholders

    to

    see projects through from ideation to launch.

    MAESA'


    S CORE VALUES:

    COLLABORATION:

    Creating and fostering a welcoming environment for employees, partners, ideas, approaches, and endeavors — all through a spirit of warmth and inclusivity.


    CURIOSITY:

    Inquisitive by nature and willingness to see different perspectives, being solutions-oriented while embracing new challenges, and learning along the way.

    GAME-


    CHANGING:

    Being proactive in identifying new opportunities for growth and improvement and having the courage to pursue new ideas and solutions, within a culture of agility and adaptability.


    CREATIVITY:
    Contributing to a culture that is dynamic, innovative, and forward-thinking, and that encourages leaning into creative potential and experimentation in order
    to drive growth and successful outcomes.


    DISCIPLINE:
    Embracing focused, systematic, and goal-oriented behaviors with a disciplined and structured approach to create powerful outcomes.


    PAY RANGE:
    $60,000/

    yr

    - $70,000/yr. Exact compensation may vary

    based

    on skills, experience, and location

    .


    KEY RESPONSIBILITIES:

    Including but not limited to:
    Support external communication

    and

    weekly

    meetings with

    client

    ,

    ensuring all brand needs are managed

    in a timely manner

    Responsible for supporting full

    product lifecycle

    management

    from creative concept

    through

    market launch and

    activation

    Help manage marketing calendar to ensure all product/seasonal launches are executed on schedule and on budget

    Lead competitive & market analysis, track category & data trends, monitor new launches in relevant categories

    Support the development of brand strategy and annual brand marketing plans by setting vision and defining success for brand innovation pipeline

    Support cross-functional team members by setting up administrative documents

    related to product lifecycle

    Develop detailed creative concepts, fragrance, packaging, and design briefs to drive creative vision for projects based on brand & client needs

    Partner internally with design studio & operations teams to fully execute artwork process for each brand

    Prepare & attend weekly client meetings – taking detailed notes and organizing samples, sending physical pieces to clients as needed

    Track, organize, and document incoming packaging and fragrance samples

    Keep detailed notes and tracking system for all open projects and product development status

    Support evaluation of packaging, formulas and fragrances and ensure feedback is communicated promptly to all stakeholders

    Help organize and participate in brainstorming sessions and fragrance evaluation smell sessions


    QUA
    L


    IFICATIONS

    AND REQUIREMENTS:
    Bachelor's degree in a relevant field (marketing, product development, etc.)

    Must have a passion for and a genuine love for beauty, fragrance, product development and innovation.

    Extremely organized, detail oriented, resourceful, and capable of prioritizing & juggling multiple projects at once to meet tight deadlines

    Upbeat, positive, and professional attitude

    Minimum of 1-2 year's work experience in beauty categories, experience in fragrance category is a bonus

    Strong communication & interpersonal skills, ability to communicate with all levels of management and customers

    Must be a team player, this role works closely with external team members, i

    e:
    clients, and internal cross-functional teams daily

    Strong presentation skills, experience, and comfort with presenting to internal and external teams

    Must be able to analyze data, market trends, competitive brands and products

    Creative & Strategic thinker with proactive mentality – thinking ahead, showing initiative, problem solving and follow-through

    Thrive in an entrepreneurial, fast-moving environment and open to change

    Must be proficient in Microsoft Office, Microsoft Excel and Microsoft PowerPoint

    #LI-Hybrid

    #J-18808-Ljbffr
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