Mariana Bohbot

Experienced Digital Project Manager in E-Commerce for Fashion and Beauty Brands

SMCP - SANDRO, MAJE, CLAUDIE PIERLOT, FURSAC - Retail apparel and fashion New York, USA
Digital Project Manager (Contractor)
Project 1: Launched Canadian EComm Store

(6 months) 2022

⋅ Coordinated the full lifecycle project for technical and business streams to ensure a successful launch of the Canadian EComm Store (defined omnichannel services deployment plan, coordinated third-party contractors, worked with logistic and finance teams to support international fulfillment)
⋅ Supported engineering team with integration of third-party softwares on staging and production (Salesforce Commerce Cloud, Avalara, Adyen, CyberSource)
⋅ Partnered with Finance & Digital Product Team in running website QA (desktop & mobile) and Tax Management UAT

Project 2: Launched Ship from Store services across North America
⋅ Prepared operational guidelines with the retail team to organize the training programs for store associates ⋅ Modeled orders forecast and supplies need for 40 POS participating in our ship from store service

Ana Luisa - DTC Jewelry Startup
New York, USA
Project Manager (Freelance)
Created visual content for social media and paid marketing

(3 months) 2021-2022

⋅ Organized photoshoots (still life, lifestyle) with Creative Teams to drive CTR through UGC-like content (in-charge of finding talents, locations, and preparing shot lists, moodboards)
⋅ Coordinated with Merchandising and Performance Marketing team to draft creative brief and make assets selection for the shoot ⋅ Ran analysis on top performing assets and SKUs used for shooting on Google Analytics and Shopify

Brandquad – Product Experience Management SaaS (PXM) for brands
Moscow, Russia
Project manager - Digital Laboratory
Successfully led more than 20 projects (digital content creation: photo, 3d models, rich-content for e-commerce)

⋅ Coordinated a team of freelancers (designers, photographers, rich-media specialists)
⋅ Managed client’s DAM solution in Branquad PIM system
⋅ Negotiated and managed client’s budget for each project in partnership with Finance & Legal
⋅ Drafted the scope of works, briefs, references, production and postproduction processes for each project ⋅ Mocked-up rich content product page on Figma
⋅ Created content (webinars & case-study) around e-commerce imagery to help sales team nurture leads ⋅ Key output: Sold commercial contracts to Henkel Russia for a 1-year subscription (23$K);
Up-sold commercial contract to Hasbro Rus for rich-content creation (17$K); Bacardi Rus (10$K)

Lomonosov Moscow State University – Master of Science in Economics
Moscow, Russia
The Moscow School of Economics. Major in Economics and Strategy
⋅ Master Thesis «The development strategy for major cities of Russia in the context of economy greening» - obtained with high honors

Financial University Under the Government of the Russian Federation – Degree in Economics Moscow, Russia
Major in International Economic Relations