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    Marketing Research Analyst - Orlando, United States - Haverhillmanagement

    Haverhillmanagement
    Haverhillmanagement Orlando, United States

    2 weeks ago

    Default job background
    Description
    Haverhill Management is an innovative Business Process Outsourcing company that specializes in law firm management nationwide.

    Haverhill's vast network of partners allow for the highest caliber of outsourced marketing, sales, accounting, HR functions, tech support, and consulting.

    Haverhill functions to reduce its client law firms' workloads, save money, consult, and strategize for business generation, and improve the overall client experience.

    We are looking for an experienced Marketing Research Analyst to discover patterns and trends by collecting and examining data to help law firms make better decisions about marketing efforts.

    As the Marketing Research Analyst, you will analyze consumer data to determine ideal locations, identify trends and opportunities and provide a review of consumer behavior.

    The firm offers a workplace where everyone feels welcomed. You will find a collaborative and enthusiastic team whose focus is to provide their clients with world-class legal services. Join our team and be part of an innovative and dynamic environment where you can make a meaningful impact.
    Responsibilities for Marketing Analyst
    Please note that this position is based in the office in Plantation. Hybrid is available. NO OUT OF TOWN CANDIDATES WILL BE CONSIDERED.
    Perform quantitative and qualitative research into consumers, competitors, and the marketplace
    Analyze data from numerous sources to identify market trends and consumer demographics
    Review and interpret large data sets and organize them into spreadsheets, charts, and graphs
    Provide data driven business insights and recommendations (including development of interactive dashboards and leadership reporting)
    Use geographic information systems (GIS) technology, like Maptitude, to study various types of consumer demographic and geographical data
    Stay up to date on market trends, consumer and product research, and industry best practices
    Perform valid and reliable market research
    Utilize online market research and catalog findings to databases
    Devise and evaluate methods for collecting data
    Formulate a plan and present it to senior management or a client
    Interpret data, formulate reports, and make recommendations
    Qualifications/Skills for Marketing Analyst

    Bachelor's degree
    3+ years of marketing analytical work-related experience
    Exceptional knowledge of CRMs, statistical applications, and databases is a plus
    Possess search engines, web analytics, and business research tools acumen
    Previous experience in marketing, computer research or other related fields
    Familiarity with quantitative and qualitative data collection
    Strong analytical and critical thinking skills
    Effective communication and presentation skills
    Extremely organized with an excellent attention to detail
    Please note that this job is based in the office in Plantation. Hybrid is available. NO OUT OF TOWN CANDIDATES WILL BE CONSIDERED.

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