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    Product Marketing Manager - Denver, United States - Project Canary

    Project Canary
    Project Canary Denver, United States

    3 weeks ago

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    Description


    Project Canary is a climate technology company that offers an enterprise emissions data platform that helps companies identify, measure, understand, and act to reduce emissions across the energy value chain.

    Our mission is to "Measure It" – leveraging sophisticated software solutions to help companies improve and report on their emissions footprint.

    We do this by building high-fidelity sensors, ingesting data from various other technologies and sources, characterizing the accuracy of such emissions data, and deploying advanced physics-based AI-powered models to identify leaks and quantify emissions.

    Project Canary is seeking an experienced Product Marketing Manager to join our team in Denver, Colorado. You will report to the Director, Product Marketing.

    This position will be a hybrid role, with 3 days minimum required in the Denver office and 2 days maximum flexible work per week.

    You will be responsible for creating internal and external materials that drive learning and growth across the Project Canary hardware and software portfolio.

    This will include working with Aeris technologies, a hardware subsidiary of Project Canary, to be the first Product Marketer representing their needs.

    This role requires a unique blend of technical acumen, strategic thinking, and a genuine passion for climate technology.

    A successful candidate will be creative, attentive to detail, willing eager to learn new technologies, and able to jump in anywhere to help push things forward.

    Key Responsibilities

    Sales Enablement:

    Develop and implement strategies to enable our sales team with the tools, content, and knowledge necessary to drive successful engagements with customers.

    Collaborate closely with the sales team to understand their needs and ensure alignment with marketing initiatives.

    Technical Acumen and Communication:
    Demonstrate the ability to translate highly technical concepts into accessible language for sales collateral and educational materials. Create content that effectively educates and informs internal teams and customers.

    Product Positioning and Messaging:
    Craft compelling and differentiated messaging for Project Canary's suite of hardware and software products.

    Develop a deep understanding of our technology and effectively communicate its value proposition to diverse audiences, ranging from technical stakeholders to C-level executives.


    Content Creation:
    Lead the creation of marketing collateral, including presentations, case studies, whitepapers, and website content. Work closely with cross-functional teams, including product management and engineering, to translate technical features into customer benefits.
    Go-to-Market Strategy: Collaborate with the broader marketing team to develop and execute go-to-market plans for new products and features. Ensure successful product launches by coordinating activities across marketing channels.

    Market Intelligence:
    Stay informed about industry trends, competitive landscapes, and customer needs. Use this knowledge to inform product development and refine marketing strategies.

    Cross-Functional Collaboration:

    Work closely with product, sales, customer success, marketing communications, regulatory, and other teams to ensure alignment between product marketing initiatives and overall business goals.


    Leadership Capabilities:
    Be the first and primary Product Marketer working with Aeris technologies, a hardware subsidiary of Project Canary. Work directly with their sales team and technical content creators; and serve as liaison to Project Canary Denver.
    Skills, Knowledge and Expertise
    Bachelor's degree in Science, Engineering or a related field
    5+ years of product marketing experience in a technology or climate-related industry
    Experience with hardware technology a plus
    Exceptional writing and communication skills, with a knack for translating technical details into user-friendly content
    Self-motivated and able to work collaboratively in a fast-paced environment
    Proven ability to partner with sales and marcom to drive company growth
    Strong strategic and analytic skills
    Passion for Project Canary's mission and solutions
    Benefits

    Salary range:
    $100,000-$130,000 annual base

    Hybrid work environment (at least 3 days/week in Denver office)
    Health, dental, and vision insurance with low deductibles and premiums paid by company 99% for self and 50% for dependents and/or spouse
    401K with company match (no vesting period)
    Opportunity for equity ownership
    Student loan assistance
    Unlimited PTO (minimum rule of taking at least 3 weeks off in a year)
    Company sponsored wellness days (ski/snowboard days and more)
    12 weeks of fully paid parental leave (gender neutral) including adoptions
    Flex Choice Monthly Stipend – choice between parking, public transportation, or wellness assistance
    Dog friendly office environment

    #J-18808-Ljbffr
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