Jobs

    Senior Marketing Manager, B2C - Washington, United States - Wondr Health

    Wondr Health
    Wondr Health Washington, United States

    1 week ago

    Default job background
    Description

    COMPANY OVERVIEW
    :

    Wondr Health is the proven leader in preventative and chronic care for metabolic, emotional, and physical health transformation.

    Leveraging over 15 years of behavior change experience and partnership with health plans and employers, Wondr Health delivers interrelated, personalized, skill-building programs for weight management, obesity, nutrition, stress relief, anxiety, and movement that improve the health of participants.

    Powered by data-driven engagement expertise and personalized programming, and supported by expert content and coaching, the company's flexible and scalable digital solutions engage populations, improve quality of life and health outcomes, and prevent and reduce the cost of chronic health conditions.

    To learn more, visit .

    PURPOSE
    :

    The Senior Marketing Manager role is responsible for the adoption marketing campaigns and strategies that generate enrollment.

    They will be key in collaborating with cross-functional teams to create, execute, and track multichannel adoption campaigns that welcome and nurture our eligible population.

    This role would assist with the innovation and scale of our current adoption processes and embrace a test-and-learn approach to optimize current efforts.

    The Senior Marketing Manager role would also be responsible for creating buzz and adoption for new product rollouts.

    MAJOR RESPONSIBILITIES:


    Design and implement personalized welcome and nurturing campaigns to guide eligible populations through each stage of the acquisition funnel, from awareness to enrollment.


    Develop and execute fresh and scalable adoption campaigns to drive adoption in collaboration with the Creative and Account Management team.

    Use data to build testing plans to optimize ongoing eligible population journeys that focus on personalization.


    Lead the marketing strategy for new product launches from ideation to execution, working closely with product and engagement teams to understand key features and benefits and translate them into compelling messaging.

    Collaborate with the data team and use dashboards to advise future programs and investment. Report findings and results to management and key partners.

    Support enrollment landing page and onboarding optimization plans.

    Explore and partner with the team on new marketing channel testing and scaling, and current channel optimization plans.

    KNOWLEDGE,

    SKILLS,


    AND ABILITIES:

    Experience with digital marketing strategy and/or engagement; ear for the voice of the consumer.

    Excellent project management skills and ability to manage the priorities of multiple stakeholders.

    Strong understanding of building data-driven, multichannel, personalized user experiences; Salesforce Marketing Cloud experience is a plus.

    Experience using marketing analytics and data to track, optimize performance, guide strategy, justify investments and make decisions.

    Strong ability to convey concepts creatively, logically, and concisely.

    Experience with UX optimization is a plus.

    Understanding of health care/health tech industry is preferred.


    QUALIFICATIONS:

    Education:

    BA/BS in Marketing, Communication or English preferred.
    Experience:

    7+ years of experience in marketing or product marketing with demonstrated growth history and examples of past results.

    3+ years in employee benefits and/or health-related industry

    #J-18808-Ljbffr
  • Personal Care Products Council

    Manager, Marketing

    6 hours ago

    Personal Care Products Council Washington, United States

    Marketing Manager · Personal Care Products Council · Position Overview · Develop and implement marketing strategy, materials, and promotional components for campaigns tailored to specific segments, programs, products, and events to achieve goals for participation, attendance, and ...

  • Price Benowitz Accident Injury Lawyers, LLP

    Marketing Manager

    23 hours ago

    Price Benowitz Accident Injury Lawyers, LLP Washington, United States

    Job Summary · Price Benowitz, LLP is currently seeking an experienced Marketing Manager to be responsible for executing the Law Firm's marketing strategies to drive business growth, enhance brand visibility, and strengthen client relationships. · The Marketing Manager position ...

  • BakerHostetler

    Marketing Manager

    1 week ago

    BakerHostetler Washington, United States

    Our BD &Marketing department has an excellent hybrid opportunity for a Marketing Manager for the Digital Assets and Data Management (DADM) practice group. This is an exempt position that reports to the Senior Business Development & Marketing Manager for DADM. This position will ...

  • AARP

    Marketing Manager

    1 week ago

    AARP Washington, United States

    Overview · AARP Services, Inc., founded in 1999, is a wholly-owned taxable subsidiary of AARP. AARP Services manages the provider relationships for and performs quality control oversight of the wide range of products and services that carry the AARP name and are made available b ...

  • Heart Rhythm Society

    Manager, Marketing

    1 week ago

    Heart Rhythm Society Washington, United States

    Manager, Marketing & Communications (Programs/Products) · Organizational Overview · The Heart Rhythm Society (HRS) is committed to helping end heart rhythm disorders and saving lives. HRS is the international leader in science, education and advocacy for cardiac arrhythmia prof ...

  • Mosaec

    Manager, Marketing

    1 week ago

    Mosaec Washington, United States

    Washington, · Organizational Overview · The Heart Rhythm Society (HRS) is committed to helping end heart rhythm disorders and saving lives. HRS is the international leader in science, education and advocacy for cardiac arrhythmia professionals and patients, and the primary info ...

  • Non-Profit Organization

    Marketing Manager

    2 weeks ago

    Non-Profit Organization Washington, United States

    Marketing Manager · Position overview · Develop and implement marketing strategy, materials, and promotional components for campaigns tailored to specific segments, programs, products, and events to achieve goals for participation, attendance, and revenue. Successful candidate wi ...

  • Smile Therapy

    Marketing Manager

    2 days ago

    Smile Therapy Washington, United States

    · JOB DESCRIPTION · Marketing Manager · Title · Marketing Manager · FLSA Classification · Full-Time (Exempt) · SMILE Therapy Services is an award-winning mental health and wellness agency focused on helping leaders cultivate a healthy workplace culture that increases emplo ...

  • ASAE: The Center for Association Leadership

    Marketing Manager

    1 week ago

    ASAE: The Center for Association Leadership Washington, United States

    Job Description · ASAE helps associations, and the professionals who lead, manage, and work in them, transform society through the power of collaboration. We are looking for someone to join our team as a Marketing Manager. Candidates must be able to work in a diverse, inclusive, ...

  • Business Group on Health

    Marketing Manager

    1 week ago

    Business Group on Health Washington, United States

    Business Group on Health's Member Experience team is hiring a Marketing Manager to support the growth, engagement and retention of our membership. This person will have experience in marketing and communications, as well as using analytics and strategy to drive success. The Manag ...

  • Sprezzatura Management Consulting, LLC

    Marketing Manager

    1 week ago

    Sprezzatura Management Consulting, LLC Washington, United States

    Marketing Manager – Federal Contractor, Veterans Administration Support · Department of Veterans Affairs (Contingent Position) · Position Description: · Sprezzatura Management Consulting LLC is seeking a results-driven Marketing Manager to join our team, offering a unique oppo ...

  • Price Benowitz LLP

    Marketing Manager

    3 weeks ago

    Price Benowitz LLP Washington, United States

    Job Summary · Price Benowitz, LLP is currently seeking an experienced Marketing Manager to be responsible for executing the Law Firm's marketing strategies to drive business growth, enhance brand visibility, and strengthen client relationships. · The Marketing Manager position re ...

  • Chamber of Digital Commerce

    Marketing Manager

    1 week ago

    Chamber of Digital Commerce Washington, United States

    About the Chamber of Digital Commerce · As the world's first and largest trade association representing the blockchain industry, our mission is to promote the acceptance and use of digital assets and blockchain-based technologies. Through education, advocacy, and working closely ...

  • The Job Network

    Manager, Marketing

    1 week ago

    The Job Network Washington, United States

    Overview:The National Grocers Association (NGA) is the national trade association for America's 21,500 independent community grocers. NGA members include retail and wholesale grocers located in every congressional district across the country, as well as state grocers' association ...

  • Certified Financial Planner Board of Standards, Inc.

    Marketing Manager

    1 week ago

    Certified Financial Planner Board of Standards, Inc. Washington, United States

    Under general supervision, the Marketing Manager will help grow the number of CFP professionals by targeting career changers, undergraduates, and college-bound students to choose financial planning as an attractive career and/or college degree program. Reporting to the Director o ...

  • Berkeley Research Group

    Marketing Manager

    1 week ago

    Berkeley Research Group Washington, United States

    · Position at Berkeley Research Group, LLC · Job Summary · BRG is looking for an experienced and versatile marketing manager responsible for developing, project managing, and executing marketing and communications initiatives for the firm's US-based 'Global Community' and cros ...

  • Coca-Cola Company

    Marketing manager

    1 week ago

    Coca-Cola Company Washington, United States

    Marketing manager vacancy in Washington USA · BODYARMOR Sports Nutrition · is a fast-paced dynamic environment where brand builders work together with the goal of becoming innovative game-changers in the world of sports and active hydration. Extreme passion and teamwork are the ...

  • Heart Rhythm Society

    Manager, Marketing

    5 days ago

    Heart Rhythm Society Washington, United States

    Manager, Marketing & Communications (Programs/Products) · Organizational Overview · The Heart Rhythm Society (HRS) is committed to helping end heart rhythm disorders and saving lives. HRS is the international leader in science, education and advocacy for cardiac arrhythmia prof ...

  • Price Benowitz LLP

    Marketing Manager

    2 weeks ago

    Price Benowitz LLP Washington, United States

    Job Summary · Price Benowitz, LLP is currently seeking an experienced Marketing Manager to be responsible for executing the Law Firm's marketing strategies to drive business growth, enhance brand visibility, and strengthen client relationships. · The Marketing Manager position re ...

  • Lincoln Property Company

    Marketing Manager

    1 week ago

    Lincoln Property Company Washington, United States

    We are not currently engaging 3rd party recruitment on this role- please do not reach out with candidates** · The Marketing Manager will play a key leadership role on a regional marketing team supporting multiple markets throughout the Northeast & Midwest – delivering best-in-cl ...