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    Vice President, Marketing Science, Customer Engagement Team - Broomfield, United States - Analytic Partners

    Analytic Partners
    Analytic Partners Broomfield, United States

    3 weeks ago

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    Description

    Position:
    Vice President, Marketing Science, Client Engagement Team

    Location:
    Broomfield Colorado, Hybrid

    Compensation:
    $185,000 + bonus + equity
    We're Analytic Partners. Founded in 2000, Analytic Partners is the world's premier technology driven, people enabled, analytic solution provider.

    Our mission is to turn data into expertise by enabling stronger brand connections to drive competitive advantage and deliver growth for our customers.

    We offer a cloud-based, managed software platform which delivers adaptive solutions for deeper business understanding and right-time planning and optimization for marketing and beyond.

    We turn data into expertise so that our clients can create powerful connections with their customers and achieve commercial success.

    We work with top-tier companies across the globe in a wide range of industries such as retail, automotive, financial services, travel/hospitality, and technology.

    We're growing fast with global operations across our full-service offices in New York City, Miami, Denver, Charlottesville, Dublin, London, Paris, Hamburg, Munich, Sydney, Melbourne, Singapore, and Shanghai.


    What you'll be doing:


    Strategically manage a portfolio of accounts and provide thought leadership to delight the client; Understanding client business objectives and provide strategic and tactical insights and recommendations for analytic engagements including but not limited to Commercial/Marketing Mix Models, Paid Owned & Earned Media Effectiveness, Cross Media Attribution, Pricing Strategy, Customer Analyses and Marketing Spending Optimization.

    Understand the differences and bridge gaps between various types of research & customer insights

    Manage towards revenue goals, work with client to identify white space and mutually beneficial opportunities to incrementally build the analytics program with the client(s) through either new analytic techniques or regional expansion; collaborate with CET partners and Finance to keep financial systems up to date.

    Partner with other CET VP account leadership and across regional offices to ensure sufficient and balanced resourcing for active and planned revenue
    Hands on Project Team leadership and time management to ensure timely and effective project deliverables.

    Drive objectives by communicating and managing expectations; planning, monitoring, appraising, and reviewing progress; anticipating and resolving potential issues with internal and client partners.

    Steward for analytic and data tracking processes; create documentation to ensure consistency, and assess opportunities for improvements
    Inspire, develop and coach new & existing team members, guiding career growth and leading performance management discussions

    Employ and leverage results from sophisticated analytic methodologies to help clients work through challenging marketing planning issues and business questions, working closely with internal project managers.

    Hands on presentation development and in-person delivery of action-oriented, insightful analytical presentations and meta analyses.

    Provide expert consultative advice to clients; Business acumen:
    know how to talk about our business and explain/train marketing measurement through advanced analytics to clients; Business delivery: can talk through reports & findings with a high degree of knowledge & confidence
    Lead and/or contribute significantly to internal corporate initiatives to drive a culture of agility and organizational efficiency for scalability
    Contribute to the company's overall growth by supporting and collaborating with the business development function to drive new customer acquisition and lead generation activities
    Lead by example; Communicate, embody, and advocate for Analytic Partners vision and values. Support and drive a culture of accountability, empowerment and engagement while recognizing and appreciating diverse needs.
    What we look for in you:

    Bachelor's degree or above (ideal areas of study/related study include: Business Analytics and Management, Economics, Statistics, Mathematics, and/or Marketing)
    15+ years of experience with marketing mix modeling, digital media analysis, business focused analytics, advertising effectiveness analysis or other related statistical modeling experience
    Proficient working knowledge of Microsoft PowerPoint and Excel
    Highly analytical with strong problem-solving skills and attention to detail
    Strong Project Management skills with the ability to organize and prioritize schedules
    Experience leading and working with a team developing and presenting presentations using insights derived from analytics
    Proven success with client delivery of advanced analytics programs such as marketing mix modeling and unified measurement
    The ability to occasionally travel domestically and/or internationally
    Excellent verbal and written communication skills internally and externally

    Our values and culture here:
    Our differentiator is – Our People We hire the brightest talent and develop them into leaders. We foster a culture of PEOPLE, PASSION and GROWTH.

    People:
    We value our people, clients, and partners

    Passion:
    We love what we do

    Growth:
    Unlimited growth means unlimited potential

    AP is a client-focused, team-oriented organization where innovation and results are rewarded, and individuals can chart the course of their own careers.

    As a woman-owned and led company, this has meant supporting a meritocracy where everyone has opportunities to achieve their best and ensure we foster an environment of diversity, equity, and inclusion.

    In practice this means we will not only work to recruit a diverse workforce, but also maximize the full potential of all of our people.

    You can read more about our commitment to DEI

    here
    Additionally, Analytic Partners participates in the E-Verify program in certain locations, as required by law.

    Country specific benefits:

    TBC
    #LI-Hybrid

    #J-18808-Ljbffr
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