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    Digital Product Marketing - Orlando, FL, United States - TEKsystems

    TEKsystems
    TEKsystems Orlando, FL, United States

    3 weeks ago

    TEKsystems background
    Description

    Digital Marketing Role

    **W2 ONLY**

    Hybrid X3 Days in Office

    Description:

    The Sr. Representative, Digital Product Marketing will help lead a best-in-class team responsible for the development and execution of omni-channel, data driven strategies and programs that drive annual revenue and attendance growth for Destinations & Experiences (UDX). This Digital Product Marketing role is responsible for marketing strategies that drive awareness, adoption, and engagement of new digital products developed by the Digital & Technology division. This person would be working with stakeholders throughout Digital & Technology including Product, Global UX/UI Design, and the Transformation Management Office (TMO), this individual will develop a deep understanding of the product's strategies, key features, and target audiences to drive the creation of marketing plans. Additionally, this individual will collaborate with teams throughout the Marketing & Sales organization to identify integration points with existing campaigns, along with facilitating organizational awareness and execution of new campaigns and programs in support of digital products.

    This individual will be partnering with their manager to drive the strategy set forth by leadership. They will be responsible for executing the product marketing strategies across all digital & print channels, partnering with all cross functional team members to do so.

    90% of this role is influencing the business/partners on the strategies for campaigns. This individual will be putting together presentations in PowerPoint & Keynote. Must have very strong visual presentation skills, & effective communication to explain the overarching theme of the campaign, roadmap, the why & goal behind, etc.

    Will be managing the portfolio of all product marketing launches across three parks. Need to ensure roadmaps/ timelines are synced up, effectively plan for peak seasons, and not let anything slip through the cracks.

    Will partner with cross functional teams to test campaigns, will not be owning the data/testing side but need to have baseline knowledge to be able to make actions on the findings.

    Skills:

    product marketing, presentation skills, project management, communication

    Top Skills Details:

    product marketing ,presentation skills, project management, communication

    Additional Skills & Qualifications:

    EXPERIENCE: 3+ years of experience in Digital Marketing or equivalent combination of education and experience.

    ADDITIONAL INFORMATION:


    • Understanding of marketing best practices and response optimization techniques.


    • Extensive computer knowledge (Keynote) and proficiency in Microsoft applications (PowerPoint).


    • Strong presentation skills.


    • Personal interest in the Universal Destinations & Experiences Brand and technology.


    • Working knowledge of campaign tools, project workflow systems, analytics platforms, and other related marketing technologies.

    About TEKsystems:



    We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.

    The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

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